Account Manager Retail (CVS)

Job Summary

The Account Manager manages assigned customer accounts and a defined book of business under general supervision. This role is responsible for revenue generation, executing account plans, supporting customer growth and AGM/profitability, forecasting, promotions, inventory coordination, and building effective long-term customer relationships. The Account Manager works cross-functionally with key internal partners to support customer needs, identify product and sales opportunities, and develop commercial and financial acumen while making routine account decisions within established guidelines.

Responsibilities

• Execute established account plans and contribute to short- and long-term account strategies that support profitable growth and broader business priorities.
• Develop an understanding of assigned accounts and coordinate inventory reporting and communication between customers and internal Inventory Management teams.
• Manage day-to-day customer interactions for assigned accounts, including new item launches, annual plans, logistics, and other routine account needs.
• Develop and deliver customer sales presentations that communicate account performance, product opportunities, promotional plans, and business recommendations.
• Support the customer account planning cycle by identifying new business opportunities, following up on sales activities, and helping ensure customer needs and expectations are met.
• Monitor account performance against sales and AGM/profitability goals, identify variances, and collaborate with leadership on actions to support achievement of budget expectations.
• Monitor customer program costs, including advertising, rebates, buybacks, slotting allowances, and other account investments; identify variances and opportunities to support profitability within established guidelines.
• Conduct internal and external account business reviews to evaluate and present sales performance, key trends, risks, and opportunities.
• Assess competitive pricing and brand positioning for assigned accounts and make recommendations that support sales growth, profitability, and customer objectives.
• Partner with Marketing and other cross-functional teams on new product opportunities, commercialization, and rebrand initiatives to ensure customer requirements, timing, and launch milestones are met.
• Monitor and share customer, category, market, and competitive insights, including product performance, pricing, promotions, and emerging opportunities, to support account decisions and business growth.

Requirements

Bachelor's degree in Business, Marketing, Sales, or a related field.

At least 3 years of relevant sales, account management, or related commercial experience; or 4-7 years of transferable business experience.

• Working knowledge of sales, trade, and category management, customer economics, and retail marketing concepts and practices.
• Ability to execute established account plans, sales initiatives, and promotional strategies within defined guidelines.
• Ability to analyze account, customer, and market information to identify trends, develop recommendations, and prepare customer-facing presentations.
• Ability to collaborate effectively across functions and coordinate with internal partners to support customer needs, account execution, and issue resolution.
• Ability to understand customer business needs and challenges and identify appropriate products, services, and account solutions.
• Strong verbal and written communication skills, including the ability to communicate effectively with customers and internal partners.
• Moderate to frequent travel required for business purposes, including customer meetings, business reviews, negotiations, key events, and other business needs, both within and out of state.