Summary

Join the Geneo team as an Area Sales Representative, where you'll play a critical role in expanding our footprint and fueling customer success across your region. This position is designed for a proactive, relationship driven Sales professional who thrives on turning leads into loyal partners. You'll manage marketing qualified leads, conduct virtual or in-field product demos and training, and drive early-stage business conversion—partnering closely with regional field teams & marketing to deliver breakthrough results. This is a work-from-home position supporting the Central region, with working hours of 8:00 AM–5:00 PM Central Time. Candidates must reside within the region, with a preference for those based in Chicago, Detroit, or Minneapolis. Travel is required for events and trade shows.

Job description

The Role Summary

Join the Geneo team as an Area Sales Representative, where you'll play a critical role in expanding our footprint and fueling customer success across your region. This position is designed for a proactive, relationship driven Sales professional who thrives on turning leads into loyal partners. You'll manage marketing qualified leads, conduct virtual or in-field product demos and training, and drive early-stage business conversion—partnering closely with regional field teams & marketing to deliver breakthrough results. This is a work-from-home position supporting the Central region, with working hours of 8:00 AM–5:00 PM Central Time. Candidates must reside within the region, with a preference for those based in Chicago, Detroit, or Minneapolis. Travel is required for events and trade shows.

Essential Responsibilities

Lead Management & Conversion

Manage inbound marketing-qualified leads (MQLs), trade show leads, and digital inquiries, ensuring timely follow-up and conversion.
Conduct discovery calls to qualify opportunities, assess customer fit, and identify business needs.
Close business remotely when possible, including capital and consumable sales; escalate complex or high-value opportunities to field sales as needed.
Conduct virtual product demos and trainings to support customer onboarding and ensure early consumable adoption.
Maintain accurate activity and conversion tracking in CRM (Salesforce or equivalent).

Regional Collaboration

Align sales activities with regional sales goals and business priorities across the assigned Central region territories.
Partner with Area Sales Managers (ASMs) to drive joint success.
Support field teams with virtual follow-up, appointment setting, and qualified lead preparation to ensure a seamless customer journey.
Contribute to regional campaigns, events, and initiatives that drive awareness and new customer acquisition.

Business Growth & Customer Success

Develop and execute creative outreach strategies using phone, email, and social platforms to expand market reach.
Nurture relationships with prospective and existing customers to build loyalty and promote Geneo's brand values.
Support early-stage customers through training, product education, and consumable onboarding to ensure utilization success.
Provide feedback from customers and leads to Marketing and Sales leadership to inform messaging, promotions, and campaigns.

Qualifications

1+ years of B2B inside or outside sales experience; aesthetics or beauty industry experience strongly preferred.
Proven success with consultative, ROI-driven selling and lead management from discovery to close.
Experience working in medical aesthetics, dermatology, plastic surgery, or med spa environments is a plus.
Strong understanding of the sales process, including prospecting, qualifying, and closing business.
Skilled in conducting virtual product demos and confident using platforms like Zoom, Teams, or similar.
Experience using CRM systems (HubSpot, Salesforce, etc.) to manage leads and pipeline.
Exceptional communication, follow-up, and relationship-building skills.

Requirements

1+ years of B2B inside or outside sales experience
Aesthetics or beauty industry experience strongly preferred
Proven success with consultative, ROI-driven selling and lead management from discovery to close
Experience working in medical aesthetics, dermatology, plastic surgery, or med spa environments is a plus
Strong understanding of the sales process, including prospecting, qualifying, and closing business
Skilled in conducting virtual product demos and confident using platforms like Zoom, Teams, or similar
Experience using CRM systems (HubSpot, Salesforce, etc.) to manage leads and pipeline
Exceptional communication, follow-up, and relationship-building skills

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Flexible Spending Account
Health Savings Account
Basic Life Insurance
AD&D Insurance
Long-Term Disability
401(k) Plan
Employer Match
Paid Time Off
Facials

Company overview

Geneo is a leading medical aesthetics company that specializes in innovative skin treatment technologies, most notably through its flagship product, the Glo2Facial. Operating as part of Pollogen by Lumenis, Geneo develops advanced professional aesthetic equipment that combines multiple technologies for comprehensive facial treatments. The company's signature device integrates five advanced technologies including ultrasound, OxyGeneo, massage, Tripollar RF, and Electrical Skin Activation (ESA) to deliver transformative skin rejuvenation results. Geneo's proprietary Oxfoliation™ technology triggers the skin's natural oxygenation process while simultaneously exfoliating and preparing the skin for better absorption of active ingredients. The company serves aesthetic professionals and medical spas, providing cutting-edge solutions for skin health and self-care. With headquarters in Newport Beach, California, Geneo focuses on delivering clinically proven, non-invasive treatments that promote skin regeneration and natural beauty enhancement through scientifically advanced methodologies.