Associate Director, Digital Communications
Neurocrine Biosciences
Summary
The Associate Director, Digital Communications leads the strategy and management of the company's corporate digital communications channels, including corporate social media platforms and the corporate website. This role serves as Corporate Communications' primary subject matter expert for corporate digital channels, providing strategic counsel to senior leaders and cross-functional stakeholders. The Associate Director develops and leads digital communications strategies that advance corporate priorities, strengthen corporate reputation and stakeholder engagement and drive the continued evolution of the company's corporate digital presence.
Job description
About the Role
The Associate Director, Digital Communications leads the strategy and management of the company's corporate digital communications channels, including corporate social media platforms and the corporate website. This role serves as Corporate Communications' primary subject matter expert for corporate digital channels, providing strategic counsel to senior leaders and cross-functional stakeholders. The Associate Director develops and leads digital communications strategies that advance corporate priorities, strengthen corporate reputation and stakeholder engagement and drive the continued evolution of the company's corporate digital presence.
Your Contributions
- Leads the development and execution of corporate digital communications strategies and roadmaps that support corporate priorities and business objectives
- Establishes corporate digital communications standards, governance, processes, and best practices
- Serves as Corporate Communications' primary subject matter expert and strategic advisor for corporate digital channels
- Drives innovation across corporate digital communications by evaluating emerging technologies, platforms, content approaches and audience trends
- Leads complex, high-visibility corporate digital communications initiatives, influencing senior stakeholders
- Leads the strategy and execution of the company's corporate social media presence across LinkedIn, Facebook, X, YouTube and other platforms
- Directs and develops high-impact digital content tailored to platform-specific audiences
- Leads social listening and community engagement activities, monitoring for emerging issues and reputational risks
- Develops executive social media and thought leadership strategies
- Develops and executes paid social media campaigns
- Establishes social media performance measures and evaluates channel performance
- Serves as business owner and strategic lead for the corporate website, defining the strategic roadmap
- Establishes corporate website governance frameworks, content standards, and prioritization processes
- Provides strategic direction and oversight to agency and technology partners supporting the corporate website
- Leads corporate website enhancement, redesign and platform initiatives
- Uses website analytics, audience insights and search optimization best practices
- Establishes measurement frameworks and key performance indicators for corporate digital communications channels
- Analyzes digital performance, audience behavior and external trends to generate actionable insights
Requirements
- 14+ years of a combination of relevant experience, training and education applicable to corporate communications, digital communications, public relations or a related field
- Bachelor's degree, preferably in English, Communications, Journalism, Public Relations, Marketing or related field AND 10+ years of applicable experience in corporate communications, digital communications, public relations or a related field OR Master's degree in related field AND 8+ years of applicable experience as noted above
- Advanced writing, editing, and content development skills, with demonstrated ability to translate complex scientific, disease-state and business information into clear, engaging content for social media and other corporate digital channels
- Demonstrated expertise in corporate social media strategy, content development, channel management, and audience engagement
- Advanced knowledge of digital and social media management, analytics and monitoring tools, with demonstrated ability to interpret data and audience insights to inform strategic recommendations and optimize channel performance
- Demonstrated experience translating business objectives and strategic priorities into corporate digital communications strategies, channel plans and content approaches that advance organizational goals
- Demonstrated experience leading corporate website strategy, governance, content and digital user experience, including use of content management systems (CMS), digital publishing best practices, cross-functional initiatives and oversight of website development and technology partners
- Experience evaluating and applying emerging digital technologies, including AI-enabled tools and technologies such as large language models (LLMs), to enhance corporate communications strategy, content development and digital channel management
- Demonstrated ability to provide strategic counsel to senior leaders, influence decision-making and build alignment across cross-functional stakeholder groups
- Demonstrated ability to independently lead multiple complex initiatives, exercise judgement amid competing priorities, and drive cross-functional work to successful outcomes
- Strong agency and vendor management experience, including strategic direction and oversight of budgets, timelines and deliverables
- Experience in pharmaceutical or biotechnology industry preferred
Benefits
- 401(k) Matching
- Paid Vacation
- Holiday & Personal Days
- Paid Caregiver/Parental Leave
- Medical Leave
- Medical, Dental & Vision
- Prescription Drug Coverage
- Annual Bonus
- Equity Long-Term Incentive
Company overview
Neurocrine Biosciences is a leading neuroscience-focused biopharmaceutical company founded in 1992 and headquartered in San Diego, California. The company specializes in discovering and developing life-changing treatments for patients with under-addressed neurological, neuroendocrine, and neuropsychiatric disorders. Neurocrine's diverse portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington's disease, classic congenital adrenal hyperplasia, endometriosis, and uterine fibroids. Their flagship product, INGREZZA (valbenazine), was the first FDA-approved treatment for adults with tardive dyskinesia. The company maintains a robust pipeline with multiple compounds in mid- to late-phase clinical development across core therapeutic areas, including Parkinson's disease, Tourette syndrome, and major depressive disorder. Neurocrine operates with a purpose to relieve suffering for people with great needs, applying unique insights into neuroscience and the interconnections between brain and body systems to treat complex conditions. The company is publicly traded on NASDAQ under the symbol NBIX and has established strategic collaborations with major pharmaceutical partners including AbbVie.