Associate Director, Field Access and Account Management

You will be responsible for establishing and advancing Ferring's Integrated Account Management framework, including role and goal alignment, collaborative account planning, communication feedback loops to achieve an operating discipline across Sales Representatives, Sales Managers, Key Account Managers, Field Reimbursement Managers, National Account Directors, and other customer-facing commercial roles.

Responsibilities

Integrated Account Management Strategy and Implementation

• Lead the implementation of Ferring's Integrated Account Management framework and tools to ensure consistency in account management while enabling flexibility to address business-unit-specific needs.
• Establish a shared operating discipline that includes common language, coordinated planning, role clarity, goal alignment, and standardized ways of working across customer-facing roles.
• Identify opportunities to strengthen collaboration and execution across sales, market access, field reimbursement, and account management teams.
• Partner with Compliance and functional leaders to ensure role clarity and coordinated account engagement practices support effective execution within applicable policies and role boundaries.

Field Reimbursement and Access Excellence

• Lead the reimbursement and access curriculum strategies across business units, establishing consistent priorities and development approaches for Field Reimbursement Managers.
• Build and strengthen core FRM capabilities across reimbursement and patient access, including buy-and-bill, specialty pharmacy, payer dynamics, reimbursement processes, and healthcare system navigation.
• Partner with Market Access, Marketing, Sales team, and BU Learning Leads to create and translate a curriculum strategy into role-specific knowledge and skill experiences to strengthen market access fluency across commercial field roles.
• Support development of FRM capabilities in identifying access barriers, navigating reimbursement challenges, and effectively partnering with customers and internal stakeholders to support resolution.
• Promote understanding of healthcare system structures, decision-making processes, care delivery models, and access pathways to strengthen strategic customer engagement and account management effectiveness.

KAM, FRM, & NAD Capability Implementation

• Partner with Commercial Capabilities COE within Commercial L&D to translate approved capability frameworks, proficiency expectations, and assessment insights into implementation priorities for KAMs, FRMs, and NADs across the commercial business units.
• Implement role-based onboarding and development pathways established by Commercial Capabilities in partnership with Business Unit Learning Leads, Leadership Development, and Learning Operations.
• Partner with commercial leaders to identify emerging role requirements, field performance needs, and implementation priorities, providing insights to Commercial Capabilities to inform future framework and pathway enhancements.
• Develop and maintain frameworks that support account planning, stakeholder engagement, influence, strategic thinking, and business acumen across account-facing roles.
• Reinforce practices that enable account-facing roles to communicate clinical, operational, access, and economic value to diverse customer stakeholders.

Field Readiness and Effectiveness

• Support readiness efforts associated with product launches, business initiatives, and changing customer environments.
• Identify emerging customer engagement capabilities required to effectively navigate increasingly complex healthcare systems, integrated delivery networks, and strategic accounts.
• Develop, implement and facilitate training content during new hire and advanced training programs for FRMs, KAMs, NADs, and Sales teams.
• Develop, implement and facilitate training content including workshops as required for all Sales meetings to support FRMs, KAMs, NADs, and Sales teams.
• Co-travel with new and current FRMs, KAMs, and Sales Representatives to assess, coach and develop their level of knowledge and skills.

Innovation and Insights

• Monitor industry best practices and benchmarks related to executive stakeholder engagement, health system navigation, enterprise account management, and market access capabilities to inform future implementation priorities.
• Represent Ferring in internal and external forums related to account management, reimbursement, market access, and customer engagement excellence.

Stakeholder Alignment and Adoption

• Partner with Business Unit Learning Leads, Commercial Capabilities, Management Effectiveness and Development, Insights and Learning Technology, and Sales leaders to establish feedback mechanisms to capture field insights and emerging capability needs to inform future development priorities and effectiveness.
• Develop communication strategies, implementation plans, and change management approaches that support successful adoption of account management framework and tools.
• Serve as a trusted advisor on account management effectiveness, operating disciplines, and customer engagement best practices.