Associate Marketing Manager, Global Growth - Trauma
Johnson & Johnson Innovative Medicine
Summary
The Associate Marketing Manager helps drive growth and strengthen the company's leadership position in the trauma market. The role works across product strategy, launches, and customer engagement and touches on both upstream and downstream marketing activities. This position is located in West Chester, PA.
Job description
Position Responsibilities
- Drive commercial results: Help achieve worldwide business plan targets for sales, net income, gross profit, inventory and price. Manage expenses within budget and strengthen our leadership position in the trauma market.
- Shape brand strategy: Contribute to brand strategies for products, services and programs, including value proposition, segmentation, positioning and lifecycle management.
- Lead product launches: Plan and carry out launches, including brand and price strategy, promotion, sales and surgeon training, and forecasting. Coordinate with Regional Marketing and other partners.
- Generate market and customer insights: Analyse market, industry and competitor trends.
- Support product development: Work with R&D, Quality and Regulatory to define product scope, give design input and deliver launches on time.
- Build relationships and support the business: Develop relationships with surgeon customers. Support events and tradeshows and work closely with Franchise Marketing and Sales to align on customer needs.
Qualifications / Requirements
- A minimum of a Bachelor's degree is required.
- A minimum of 2 years of dynamic business experience in Marketing, Sales, R&D or related functions/business experience is preferred.
- Experience launching new products, services and programs within a regulated environment is preferred.
- The ability to work in a hands-on, fast-paced, customer focused environment is required.
- Demonstrable experience developing and executing successful business plans, and marketing and launching new products, services and programs to the healthcare community is preferred.
- The ability to work effectively in an ambiguous environment and be comfortable making informed decisions is required.
- Demonstration of the ability to partner cross functionally in a matrixed organization, influencing without authority is required.
- The position is located West Chester, PA and may require up to 10% domestic and/or international travel, including occasional weekends.
Requirements
- Minimum of a Bachelor's degree
- Minimum of 2 years of business experience in Marketing, Sales, R&D or related functions (preferred)
- Experience launching new products, services and programs within a regulated environment (preferred)
- Ability to work in a hands-on, fast-paced, customer focused environment
- Demonstrable experience developing and executing successful business plans and launching products to the healthcare community (preferred)
- Ability to work effectively in an ambiguous environment and make informed decisions
- Ability to partner cross functionally in a matrixed organization, influencing without authority
- Up to 10% domestic and/or international travel, including occasional weekends
Company overview
Johnson & Johnson Innovative Medicine is the pharmaceutical division of Johnson & Johnson, leading the way in medical innovation with a relentless focus on bringing transformational treatments to patients worldwide. The company applies rigorous science and compassion to address the most complex diseases of our time, developing groundbreaking medicines across key therapeutic areas including oncology, immunology, neuroscience, and cardiopulmonary medicine. With deep expertise and global reach, Johnson & Johnson Innovative Medicine reimagines how devastating diseases are treated and cured, delivering hope and better care for millions of patients and their families. The organization pioneers the path from laboratory research to clinical application, championing patients every step of the way while maintaining an unwavering commitment to scientific excellence and patient-centered innovation.