Director, Global Marketing GI Oncology (New Product Planning)
Takeda
Summary
As part of the Global Oncology Products & Pipeline Strategy (GOPPS) global marketing team, the Director, Global Marketing GI Oncology (New Product Planning), reports to the Head of GI Oncology and works in the gastric cancer and/or pancreatic ductal adenocarcinoma (PDAC) spaces. The Director is responsible for leading commercial opportunity assessments for the asset and translating clinical, scientific and market data into strategic and actionable recommendations for senior leadership and cross-functional stakeholders. The role partners with cross-functional stakeholders across GOPPS, R&D Medical Affairs, Pricing Value & Access and Takeda Oncology Business Unit (OBU) countries on the commercial strategy for the asset. This is an individual contributor role and the ideal candidate combines sound strategic business judgment with strong analytical skills, and thrives in an ambiguous, fast-paced environment.
Job description
About the role
As part of the Global Oncology Products & Pipeline Strategy (GOPPS) global marketing team, the Director, Global Marketing GI Oncology (New Product Planning), reports to the Head of GI Oncology and works in the gastric cancer and/or pancreatic ductal adenocarcinoma (PDAC) spaces. The Director is responsible for leading commercial opportunity assessments for the asset and translating clinical, scientific and market data into strategic and actionable recommendations for senior leadership and cross-functional stakeholders. The role partners with cross-functional stakeholders across GOPPS, R&D Medical Affairs, Pricing Value & Access and Takeda Oncology Business Unit (OBU) countries on the commercial strategy for the asset. This is an individual contributor role and the ideal candidate combines sound strategic business judgment with strong analytical skills, and thrives in an ambiguous, fast-paced environment.
How you will contribute (but not limited to)
- Support development and execution of the asset’s overarching GI oncology strategy, helping position Takeda as a leader and innovator in this space
- Partner with key cross-functional partners (e.g. R&D, Medical Affairs, Market Access, Market Research, Forecasting, Analytics, Competitive Intelligence, Patient Advocacy, New Product Planning, OBU countries) to develop opportunity assessments based on robust insights to inform Target Product Profile (TPP), R&D prioritization, positioning and business case
- Lead lifecycle planning (future indications) to optimize long-term brand value (e.g., indication expansion, line extensions, new formulations/combos as applicable)
- Prepare materials for senior leadership, including portfolio reviews and program updates, in a clear, concise and decision-ready format
- Engage with Regions / Local Operating Companies (LOCs) to represent the brand and gain input and alignment on key strategies and tactics, including lifecycle priorities and New Product Planning (NPP) assumptions
- Support Director of Marketing GI Oncology on commercial launch and go-to-market activities
- Manage relationships and engagements with key external expert (KOL) relationships to inform strategy, and opportunity assessment
- Collaborate with cross-functional business partners, including Market Research, Competitive Intelligence, Analytics and Forecasting to inform brand strategy, tactics, forecast assumptions (including LCM), and contribute to long-range financial planning
- Establish, implement and maintain "best practices" in brand marketing and supportive functions (e.g. forecasting, competitive intelligence, analytics and market research)
Minimum Qualifications/Requirements
- Bachelors Degree with 7+ years of relevant experience in pharmaceutical/biotech industry in pharmaceutical/biotech industry or life sciences management consulting
- Minimum of 3+ years experience in new product planning, or growth opportunity identification (e.g. indication expansion, portfolio strategy) and commercial strategy development
- Ability to understand, interpret, and communicate the commercial and competitive implications of complex technical, clinical, and regulatory data, as well as market research, real-world evidence (RWE), and regional insights to shape asset strategy with R&D and other cross-functional teams
- Exceptional strategic thinking and analytical skills, with the ability to navigate complexity, synthesize insights and translate them into clear, actionable strategies
- Effectively manage multiple demands and priorities with attention to detail, lead matrix teams, build alignment, and drive timely, informed decision-making
- Demonstrated communication and relationship-building skills with ability to drive alignment across functions and regions/countries
- Therapeutic area experience in oncology
- Proficient in market research, competitive intelligence and forecasting
- Ability to operate independently to drive projects from conception to execution and pull through, gaining alignment from functions and countries
- Established leadership traits with an ability to collaborate effectively, and positively influence decisions
- Experienced in managing external vendors, agencies and consultants
- Ability to travel depending on business needs and congress attendance
- Ability to work across multiple time zones with cross-functional team located across US, EU and Asia
Preferred Qualifications
- Advanced degree e.g. MS, MBA, PharmD, PhD
- Combination of global marketing, in-line marketing and life sciences strategy consulting experience
- Product launch experience in Global marketing and/or in-line (preferably US) marketing
- Gastric and/or PDAC cancer experience
Requirements
- Bachelors Degree with 7+ years of relevant experience in pharmaceutical/biotech industry or life sciences management consulting
- Minimum of 3+ years experience in new product planning, or growth opportunity identification and commercial strategy development
- Ability to understand, interpret, and communicate the commercial and competitive implications of complex technical, clinical, and regulatory data, as well as market research, real-world evidence (RWE), and regional insights
- Exceptional strategic thinking and analytical skills
- Effectively manage multiple demands and priorities with attention to detail, lead matrix teams, build alignment, and drive timely, informed decision-making
- Demonstrated communication and relationship-building skills with ability to drive alignment across functions and regions/countries
- Therapeutic area experience in oncology
- Proficient in market research, competitive intelligence and forecasting
- Ability to operate independently to drive projects from conception to execution and pull through
- Established leadership traits with an ability to collaborate effectively, and positively influence decisions
- Experienced in managing external vendors, agencies and consultants
- Ability to travel depending on business needs and congress attendance
- Ability to work across multiple time zones with cross-functional team located across US, EU and Asia
Benefits
- Hybrid work policy
- Base salary range $177,000 - $278,080
Company overview
Takeda Pharmaceutical Company Limited is a Japanese multinational pharmaceutical company founded in 1781 and incorporated in 1925. As one of the world's top 20 largest pharmaceutical companies by revenue and the third largest in Asia, Takeda specializes in developing and commercializing innovative medicines across several therapeutic areas including oncology, rare diseases, neuroscience, gastroenterology, plasma-derived therapies, and vaccines. With approximately 49,095 employees globally, the company operates research and development centers, manufacturing facilities, and commercial operations across 39 U.S. states and numerous countries worldwide. Takeda maintains dual headquarters in Tokyo and Osaka, Japan, with significant operations in Cambridge, Massachusetts, where it serves as the largest life sciences employer in the state. The company's patient-focused approach is guided by its Takeda-ism values of Integrity, Fairness, Honesty, and Perseverance, emphasizing a commitment to delivering life-transforming treatments while advancing sustainable healthcare solutions. Takeda's extensive portfolio includes both innovative biologics and small molecule drugs, supported by strategic acquisitions and partnerships that have expanded its capabilities in areas such as immuno-oncology and rare disease treatments.