Director, HPV Global Vaccines, HCP Strategy & Activation

Key Responsibilities

• HCP Strategy: Lead the HCP strategy across priority audiences and channels. Translate insights into clear strategic choices, quarterly and annual priorities, and measurable outcomes.
• HCP Activation: Lead global HCP activation strategies, ensuring strong integration across awareness, relevance, urgency, and conversion objectives. Enable markets to execute omnichannel activation effectively.
• L3 Champion: Leverage the marketing framework to ensure strategic direction and consistency on segmentation and personas, content and channel strategy, and alignment of resources and tactics to the customer experience plan.
• Global HCP Campaign Leadership: Lead campaign evolution and delivery in partnership with key markets and regions, informed by customer and market insights.
• Global Alliance Support: Support expansion of vaccination initiatives in eligible countries, prioritizing new national immunization program introductions and cohort expansions. Partner closely with Global Policy and Manufacturing Division on near-term business planning activities.
• Global Headquarters Cross-Functional Team Leadership: Convene and partner closely with cross-functional teams, including Policy, Market Access, Medical, Outcomes Research, and Communications, to support aligned prioritization and a consistent customer experience.
• Adult & Adolescent Growth Initiatives: Build and scale global tools, playbooks, and accelerators that enable markets to execute with speed, consistency, and confidence.
• Learning & Development: Identify capability gaps and lead learning plans for cross-functional teams and field stakeholders. Ensure tools and playbooks support consistent execution and capability building.

Qualifications

Education: Required BA/BS. Preferred MBA or MS/MA.

Required Experience and Skills

• Minimum of seven (7) years of brand marketing experience.
• Minimum of ten (10) years of progressive experience in vaccines, biopharmaceuticals, or related healthcare industries.
• Strong leadership and collaboration skills, including influencing with and without authority and working across cross-functional teams.
• Demonstrated success in global marketing or commercial strategy roles.
• Strategic and innovative thinker with a continuous learning orientation and commitment to excellence.
• Exceptional verbal, written, and presentation communication skills.
• Ability to navigate ambiguity and overcome complex business challenges.
• Ability to process, integrate, and communicate large amounts of information, including utilizing analytics to support data-driven decisions.
• Demonstrated expertise in customer-centric brand development, agency management, and global campaign development, delivery, and localization.
• Ability to work effectively in a hybrid environment with colleagues located across multiple geographies and time zones.
• Must work in full compliance with all local, national, and company policies, rules, and regulations.

Preferred Experience and Skills

• Global, regional, and/or country-level marketing experience.
• Vaccine commercial experience, preferably in sales and marketing.
• Demonstrated success competing in multiple geographic markets and developing new markets and channels.
• Knowledge of digital platforms used for customer analytics and customer engagement.
• Experience providing commercial input into business readiness reviews, market research initiatives, and agency partner management.

Location / Travel

Rahway, NJ or Upper Gwynedd, PA. Up to 20% travel, including travel to Rahway and Upper Gwynedd locations.