Director, Thought Leader Liaison (Oncology)
SERVIER MONDE
Summary
The Director, Thought Leader Liaisons leads a national team of Thought Leader Liaisons (TLLs) supporting Servier's rare oncology portfolio. This role is accountable for the strategic direction, deployment, and performance of the TLL team across all oncology products, ensuring the team drives meaningful KOL engagement, advocacy development, and peer-to-peer programming that advances brand priorities. The Director builds strong partnership with Sales, Marketing, and Medical Affairs to ensure the TLL function is deployed strategically against the highest-impact business priorities, while developing the metrics and management structure needed to measure and differentiate performance across the team.
Job description
Role Summary
The Director, Thought Leader Liaisons leads a national team of Thought Leader Liaisons (TLLs) supporting Servier's rare oncology portfolio. This role is accountable for the strategic direction, deployment, and performance of the TLL team across all oncology products, ensuring the team drives meaningful KOL engagement, advocacy development, and peer-to-peer programming that advances brand priorities. The Director builds strong partnership with Sales, Marketing, and Medical Affairs to ensure the TLL function is deployed strategically against the highest-impact business priorities, while developing the metrics and management structure needed to measure and differentiate performance across the team.
Primary Responsibilities
Team Leadership & Talent Development
- Hire, coach, develop, and retain a high-performing national team of 10 Thought Leader Liaisons split between 2 teams supporting different products, building a culture of accountability, scientific excellence, and continuous improvement
- Set clear individual and team objectives, providing ongoing feedback, mentorship, and career development to strengthen the team's capabilities over time
- Foster consistent field standards and best practices across the team, ensuring TLLs operate with a shared understanding of brand strategy, peer-to-peer executional excellence, and insight gathering
Strategic TLL Deployment Across 2 Teams
- Build and maintain national TLL engagement plans that address the unique strategic objectives for 2 TLL Teams: Neuro-oncology and Hematology & Oncology
- Set clear expectations and elevate the development of regional engagement plans for each team, aligned to brand strategy
- For each TLL Team, assess and optimize TLL deployment to balance effort allocation across products and geographies, ensuring each team is focused on the highest-impact accounts and KOL targets
- Partner with Sales Leadership and Marketing to identify, profile, and develop plans for key accounts and KOLs across each team
KOL Engagement & Advocacy Development
- Provide strategic oversight of KOL identification, cultivation, and advocacy development across academic and community settings
- Ensure the TLL team generates and channels meaningful KOL insights back into brand strategy and business planning
- Guide the team in developing a clear and repeatable framework to assess KOL advocacy and product belief
Strategic Insight Synthesis & Advisory Board Execution
- Synthesize field-generated insights from the TLL team to influence brand & promotional strategy, and compliantly collaborate with cross functional teams to ensure a one source of truth approach to disease landscape and product belief understanding
- Collaborate with cross functional partners to present high-level strategic recommendations to leadership
- Establish strategic rationale for advisory boards, effectively recruit relevant KOLs, and execute engaging sessions that effectively pull actionable insights
Peer-to-Peer & Speaker Program Development
- Partner with Sales Leadership and Marketing to guide the development and deployment of targeted peer-to-peer education, including commercial speaker identification, development, and relationship management
- Ensure speaker programming is well-sequenced, compliant, and aligned to regional and national account priorities
Performance Management & Metrics
- Define and implement metrics and management objectives (MBOs) that measure TLL impact and drive accountability across the team
- Establish a clear, defensible approach to differentiating performance across TLLs, using consistent, data-informed criteria
- Regularly report on TLL team performance and impact to Sales and Marketing leadership
Cross-Functional & Compliant Partnership
- Drive strong collaboration with Sales Leadership, Marketing, Medical, and Market Access to ensure the TLL team's work is fully integrated into the broader commercial plan
- Maintain compliant boundaries and processes in all TLL activity, partnering closely with Medical, Legal, and Compliance
Congress & Field Leadership
- Provide leadership on TLL strategy and management at regional and national congresses, including sponsorship recommendations, speaker identification, and senior leader 1:1 KOL engagements, and debriefings ahead of KOL engagements
- Serve as a visible field leader, engaging directly with top KOLs and supporting the team at key meetings and events as needed
Vision & Future Capability
- Develop and articulate a forward-looking vision for how the TLL function can grow in scope and impact as the portfolio evolves
- Identify opportunities to expand the TLL team's role in shaping enterprise-level KOL and advocacy strategy
Candidate Profile
- Bachelor's degree required; advanced degree preferred
- 10+ years of pharmaceutical/biopharmaceutical commercial experience, including significant experience in Thought Leader Liaison, field sales, or brand marketing roles; oncology or rare disease experience strongly preferred
- Minimum of 5+ years in one or more of the following: Thought Leader Liaison, Marketing, Sales, Medical Affairs leadership, field leadership
- Demonstrated ability to build and execute a national TLL or field engagement strategy across a multi-product portfolio
- Strong track record in KOL relationship development, peer-to-peer program design, and speaker program management
- Experience developing performance metrics and managing a team against measurable objectives
- Strong understanding of the legal, regulatory, and compliance environment governing HCP and KOL engagement
- Possess exceptional executive presence and communication skills to effectively lead and influence senior, cross-functional stakeholders, and to strategically represent the TLL function at the leadership level
- Experience leading people or relevant demonstrated ability to mobilize and motivate peers and stakeholders towards common goals
Travel and Location
- Ability to travel (approximately 60–70%) to support team development, attend congresses, and engage with key stakeholders
- This is a remote role. Occasional presence (1-2 times/quarter) in the Boston office required for workshops, key strategy meetings, etc.
Requirements
- Bachelor's degree required
- 10+ years of pharmaceutical/biopharmaceutical commercial experience
- Significant experience in Thought Leader Liaison, field sales, or brand marketing roles
- Minimum of 5+ years in Thought Leader Liaison, Marketing, Sales, Medical Affairs leadership, or field leadership
- Demonstrated ability to build and execute a national TLL or field engagement strategy across a multi-product portfolio
- Strong track record in KOL relationship development, peer-to-peer program design, and speaker program management
- Experience developing performance metrics and managing a team against measurable objectives
- Strong understanding of the legal, regulatory, and compliance environment governing HCP and KOL engagement
- Exceptional executive presence and communication skills
- Experience leading people or demonstrated ability to mobilize and motivate peers and stakeholders
- Ability to travel approximately 60–70%
Benefits
- Medical, Dental & Vision
- Flexible Time Off
- Unlimited Sick Time
- 401(k)
- Life & Disability Insurance
- Recognition Programs
- Short-Term & Long-Term Incentives
Company overview
Servier, officially known as Laboratoires Servier, is a leading international pharmaceutical company founded in 1954 and headquartered in Suresnes, France. As the second largest French pharmaceutical group and the leading independent French pharmaceutical company, Servier operates in close to 140 countries worldwide, with 82% of its sales generated outside France. The company specializes in three main therapeutic areas: oncology, cardiometabolism & venous diseases, and neurology, with a particular focus on becoming a significant player in oncology, especially for rare cancers. Servier is governed by a unique non-profit foundation model that preserves its independence and allows for long-term strategic vision. The company invests approximately 20% of its brand-name medicine revenue into research and development annually, employing over 22,000 people globally, including 3,000 dedicated to R&D. With revenue of €5.9 billion in 2023/2024, Servier maintains 13 production sites and 6 research centers worldwide, producing 95.8% of active ingredients for its brand-name medicines in France. The company has established itself as a world leader in cardiology and hypertension treatments while expanding its oncology portfolio through strategic acquisitions and partnerships.