Growth Marketing, Creative and Ad Operations
OpenAI
Summary
In this role, you will build and run the creative and advertising operations system that powers OpenAI's paid marketing programs. You will connect Creative and Growth Marketing teams, establish clear processes for producing and launching high-quality ads, and keep the operational details behind paid campaigns organized, accurate, and scalable. You will help translate growth priorities into creative briefs and testing roadmaps, coordinate assets and approvals across internal teams and external partners, and turn performance results into clear next steps. This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.
Job description
About the Role
In this role, you will build and run the creative and advertising operations system that powers OpenAI's paid marketing programs. You will connect Creative and Growth Marketing teams, establish clear processes for producing and launching high-quality ads, and keep the operational details behind paid campaigns organized, accurate, and scalable. You will help translate growth priorities into creative briefs and testing roadmaps, coordinate assets and approvals across internal teams and external partners, and turn performance results into clear next steps. This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.
In this role, you will:
- Build and manage the end-to-end paid creative operating system, including creative intake, briefing, production, asset delivery, approvals, trafficking, launch, reporting, and iteration.
- Serve as the day-to-day connector between Creative, Brand, Growth Marketing, agencies, and production partners, keeping priorities and timelines clear and on track.
- Partner with Growth Marketing to build and maintain creative testing roadmaps, translating campaign goals, audience insights, and performance data into briefs, hypotheses, test plans, and clear success metrics.
- Develop and maintain the tools and processes that keep creative production organized, including asset libraries, production calendars, naming conventions, tagging, version control, specifications, and documentation.
- Track creative test results, document learnings, and partner with Growth Marketing and Creative to identify what is working, what needs to change, and what should be tested next.
- Continuously improve workflows, templates, reporting, and automation to increase creative throughput, reduce errors, and make paid marketing operations more efficient and reliable.
You might thrive in this role if you:
- 7+ years of experience in creative operations, growth or performance marketing, integrated marketing, or a related role supporting paid marketing programs.
- Exceptional attention to detail and operational rigor, with a track record of owning high precision work in either creative or campaign operations.
- Experience building or improving creative production workflows, project trackers, asset libraries, approval processes, and other systems that help teams execute consistently.
- Hands-on familiarity with major paid advertising platforms such as Meta, Google, TikTok, YouTube, Reddit, or LinkedIn, including campaign trafficking, asset requirements, and launch QA.
- Working knowledge of marketing tracking and measurement, including UTMs, pixels, conversion events, platform reporting, and basic campaign or creative performance analysis.
- Strong project management and organizational skills, with the ability to manage multiple deadlines, keep stakeholders aligned, surface risks early, and follow through on details.
- Clear written and verbal communication, strong cross-functional collaboration skills, and the ability to turn growth priorities into actionable briefs, testing plans, and next steps.
- Comfort working in a fast-moving environment and a proactive, resourceful approach to solving problems; experience with billing, invoicing, vendor management, or workflow automation is a plus.
Requirements
- 7+ years of experience in creative operations, growth or performance marketing, integrated marketing, or a related role supporting paid marketing programs.
- Exceptional attention to detail and operational rigor, with a track record of owning high precision work in either creative or campaign operations.
- Experience building or improving creative production workflows, project trackers, asset libraries, approval processes, and other systems that help teams execute consistently.
- Hands-on familiarity with major paid advertising platforms such as Meta, Google, TikTok, YouTube, Reddit, or LinkedIn, including campaign trafficking, asset requirements, and launch QA.
- Working knowledge of marketing tracking and measurement, including UTMs, pixels, conversion events, platform reporting, and basic campaign or creative performance analysis.
- Strong project management and organizational skills, with the ability to manage multiple deadlines, keep stakeholders aligned, surface risks early, and follow through on details.
- Clear written and verbal communication, strong cross-functional collaboration skills, and the ability to turn growth priorities into actionable briefs, testing plans, and next steps.
- Comfort working in a fast-moving environment and a proactive, resourceful approach to solving problems; experience with billing, invoicing, vendor management, or workflow automation is a plus.
Benefits
- Equity
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Health Savings Account Contributions
- Flexible Spending Accounts
- Commuter Benefits
- 401(k) With Employer Match
- Paid Parental Leave
- Paid Medical And Caregiver Leave
- Paid Time Off
- Paid Company Holidays
- Paid Sick Leave
- Mental Health And Wellness Support
- Life Insurance
- Disability Coverage
- Learning And Development Stipend
- Office Meals
- Meal Delivery Credits
- Relocation Support
- Charitable Donation Matching
- Wellness Stipends
- Performance-Related Bonuses
Company overview
OpenAI is an artificial intelligence research laboratory and company based in San Francisco, California. Founded in 2015 by Elon Musk, Sam Altman, Greg Brockman, Ilya Sutskever, Wojciech Zaremba, and John Schulman, OpenAI initially operated as a non-profit research organization before transitioning to a capped-profit model. The company's mission is to ensure that artificial general intelligence (AGI) benefits all of humanity. OpenAI has developed groundbreaking AI technologies including GPT (Generative Pre-trained Transformer) models, DALL-E for image generation, and Codex for programming assistance. Their most notable product, ChatGPT, has revolutionized human-AI interaction and brought large language models to mainstream audiences. OpenAI conducts cutting-edge research in machine learning, natural language processing, computer vision, and reinforcement learning, while also developing practical AI applications that are transforming industries worldwide.