HCP Marketing Director - Enzomenib

Essential Functions Required for Job

• Lead development and execution of the HCP marketing strategy for Enzomenib, aligned with the overall brand strategy, business objectives, and commercial priorities.
• Own the HCP messaging approach and ensure consistent positioning across promotional materials, peer-to-peer initiatives, field resources, congress activities, and digital channels.
• Translate complex AML clinical and scientific data into compelling, compliant, and differentiated messaging for hematologists, leukemia specialists, transplant physicians, advanced practice providers, and other relevant HCP stakeholders.
• Partner with the Executive Director to refine brand positioning, HCP engagement priorities, and the tactical plan.
• Develop branded promotional resources, sales tools, digital content, and educational materials that support field engagement and customer communication.
• Lead agency partners through strategy development, content creation, revisions, production, approval, and deployment.
• Manage projects from concept through execution while maintaining quality, scientific accuracy, compliance, timelines, and budget discipline.
• Own routine HCP marketing operations, including project plans, status meetings, material updates, document routing, budget tracking, invoice review, vendor coordination, and cross-functional follow-up.
• Prepare materials and submissions for Promotional Review Committee review; consolidate feedback, manage revisions, and ensure approved content is deployed accurately and on time.
• Maintain current inventories of promotional materials and coordinate updates, expiration management, field communications, and executional details.
• Support development and execution of peer-to-peer education initiatives.
• Apply market research, field insights, customer feedback, competitive intelligence, and performance data to refine HCP strategy and optimize tactics.
• Collaborate closely with Sales, Sales Training, Medical Affairs, Market Access, Omnichannel, Analytics, Legal, Regulatory, Commercial Operations, and other partners to ensure coordinated execution.
• Serve as the HCP marketing lead on relevant cross-functional initiatives and contribute to annual brand planning, tactical planning, strategic reviews, forecast discussions, and launch readiness activities within the scope of HCP marketing.

Knowledge, Skills and Abilities (general & technical)

• Strong strategic marketing capabilities with demonstrated ability to translate insights into clear, actionable HCP plans.
• Ability to balance strategic thinking with hands-on execution in a fast-paced, lean, and evolving environment.
• Strong understanding of oncology and/or hematology clinical data, with the ability to translate science into meaningful commercial messaging.
• Demonstrated ability to manage multiple priorities, including detailed and routine executional work, while maintaining attention to quality and deadlines.
• Strong cross-functional leadership, collaboration, and influence skills.
• Excellent written, verbal, and presentation capabilities, including the ability to simplify complex information.
• Experience managing agencies and leading content development from brief through approval and deployment.
• Strong project management skills, including ownership of timelines, budgets, reviews, and operational follow-through.
• Learning agility and comfort operating in an ambiguous and highly competitive market.
• High degree of accountability, sound judgment, and willingness to roll up sleeves to complete the work required.
• High degree of organizational awareness, with the ability to connect interdependencies and understand the broader business context.

Education & Experience Requirements

• Bachelor's degree in a related field required; advanced degree such as MBA, PharmD, MS, or equivalent preferred.
• Minimum 10 years of relevant experience in biotech or pharmaceutical industry with Bachelor’s Degree.
• Minimum 5 years Oncology experience required; hematology experience strongly preferred.
• Must have previous experience developing and executing HCP marketing strategies for specialty products.

Preferred Qualifications

• Experience supporting a pre-launch or launch-stage oncology product preferred.
• Demonstrated success translating clinical data into effective promotional messaging and customer engagement tactics.
• Experience working with academic medical centers, oncology networks, and key opinion leaders preferred.
• Strong understanding of AML treatment paradigms and hematology market dynamics preferred.
• Experience with promotional review processes, agency management, budget ownership, and tactical execution required.

Travel Requirements

Primarily remote role with periodic on-site meetings in office. Must be able to travel domestically and internationally as needed.

Mental/Physical Requirements

Fast-paced environment handling multiple demands is involved. Must be able to exercise appropriate judgment as necessary. Requires a high level of initiative and independence. Excellent written and oral communication skills required. Requires ability to use a personal computer for extended periods of time. This is an individual contributor role and does not have direct reports or formal people-management responsibilities.