Manager, HCP Education Delivery
Novartis
Summary
The Manager, HCP Education Delivery is a strategic Peer to Peer marketing role within the US Integrated Marketing Organization. This role is accountable for the consistent delivery of best-in-class HCP education for assigned Therapeutic Areas (TAs) and brands. It designs and delivers educational experiences that educate, engage, and build advocacy among healthcare professionals (HCPs).
Job description
Key Responsibilities
- Design and deliver impactful peer-to-peer HCP education aligned with brand and TA strategies
- Partner cross-functionally with Marketing Strategy, Customer Experience, Customer Engagement, and Medical to deliver consistent, high-quality, integrated educational experiences across channels
- Translate scientific data and customer insights into engaging, compliant content tailored to diverse HCP audiences
- Lead multiple high-priority projects from concept through execution, ensuring on-time, on-budget delivery
- Drive initiatives that enhance the HCP experience and demonstrate measurable improvement
- Apply strategic and analytical thinking to evaluate and optimize the effectiveness of educational programs, using data and insights to inform decisions
- Maintain full compliance with regulatory standards, internal policies, and Corporate Integrity Agreement (CIA) requirements while executing promotional education activities
- Build strong partnerships with Medical Experts and medical colleagues within assigned TAs to ensure scientifically accurate, credible education
- Share insights and best practices with fellow HCP Education Delivery colleagues to strengthen consistent standards across the center of excellence
- Leverage data, digital tools, and responsible AI to accelerate content development and personalize education across channels
Essential Requirements
- Bachelor's degree in a related field required; Master of Science and/or MBA preferred
- A minimum of 3 years of commercial marketing experience, with a proven track record of building scalable HCP education programs. Alternatively, candidates with 2 years of marketing experience and completion of a postdoctoral fellowship at a major pharmaceutical company will also be considered
- Demonstrated ability to communicate scientific data effectively to a variety of audiences
- Experience driving enterprise-wide initiatives that enhance the HCP experience and demonstrate measurable improvement
- Proven project management skills, with the ability to lead and deliver multiple high-priority projects on time, within scope, and on budget. A strategic and analytical mindset is essential
- Accomplished cross-functional leadership and influencing skills, with the ability to collaborate effectively and build enduring partnerships with teams and stakeholders, including without direct authority
Desirable Requirements
- Multi-functional experience in the pharmaceutical or healthcare industry
- Prior experience within a center of excellence model in which consistent standards, best practices, and knowledge sharing were effectively implemented
Requirements
- Bachelor's degree in a related field required
- Master of Science and/or MBA preferred
- Minimum of 3 years of commercial marketing experience with proven track record of building scalable HCP education programs; alternatively 2 years of marketing experience plus completion of a postdoctoral fellowship at a major pharmaceutical company
- Demonstrated ability to communicate scientific data effectively to a variety of audiences
- Experience driving enterprise-wide initiatives that enhance the HCP experience and demonstrate measurable improvement
- Proven project management skills with ability to lead and deliver multiple high-priority projects on time, within scope, and on budget
- Strategic and analytical mindset
- Accomplished cross-functional leadership and influencing skills, including without direct authority
- Multi-functional experience in the pharmaceutical or healthcare industry preferred
- Prior experience within a center of excellence model preferred
Benefits
- Health Benefits
- Life Insurance
- Disability Benefits
- 401(k) Matching
- Performance-Based Cash Incentive
- Annual Equity Awards
- Vacation
- Personal Days
- Holidays
- Other Leaves
Company overview
Novartis is a global pharmaceutical company headquartered in Basel, Switzerland, dedicated to reimagining medicine to improve and extend people's lives. As an innovative medicines company, Novartis focuses on developing high-value treatments that address society's greatest disease burdens through technology leadership in research and development. The company operates across five core therapeutic areas: cardiovascular, renal and metabolic diseases; immunology; neuroscience; oncology; and hematology. With a workforce of approximately 75,883 employees worldwide, Novartis reaches nearly 300 million patients across 118 countries. The company leverages advanced technology platforms including targeted protein degradation, cell therapy, gene therapy, radioligand therapy, and xRNA to develop breakthrough treatments. Novartis maintains a strong portfolio of oncology drugs and generics while continuously expanding its pipeline through strategic acquisitions and internal research. The company's commitment extends beyond drug development to ensuring global access to medical innovations through novel access approaches and patient assistance programs.