Marketing Associate- Surgical Technologies
Stryker
Summary
Join Stryker's Surgical Technologies team and help grow one of our fastest-growing product portfolios. As a Marketing Associate supporting Smoke Evacuation, you'll work closely with sales and marketing to support customers, launch new products, and turn market and customer insights into strategies that drive portfolio growth.
Job description
What You Will Do
- Understand key competitors and their relative strengths/weaknesses.
- Understand customer groups, including why customers buy the product or service.
- Identify critical customer needs and preferences.
- Provide customer feedback to marketing leadership.
- Aid in the construction of the marketing plan.
- Understand basic budget management principles.
- Understand general marketing principles such as segmentation, targeting, and positioning.
- Serve as subject matter expert for applicable products/product lines and field technical questions.
- Support sales training initiatives and programs throughout the year.
- Support the on-label use and promotion of all products.
- Understand and support setting price and maintaining product or portfolio margin.
- Be aware of commonly used internal/external communication goals, tools and formats.
- Use appropriate scorecards to track results.
- Track existing KPIs and report back to the organization.
- Share basic customer satisfaction input trends with the salesforce.
What You Will Need
Required
- Bachelor's degree
- 0+ years of work experience
- Excellent presentation and interpersonal communications skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
Preferred
- MBA
Requirements
- Bachelor's degree
- 0+ years of work experience
- Excellent presentation and interpersonal communications skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
- MBA preferred
Benefits
- Hybrid or Onsite work flexibility
- Competitive pay range
- Career development opportunities
Company overview
Stryker is a global leader in medical technology, founded in 1941 by Dr. Homer Stryker and headquartered in Kalamazoo, Michigan. As one of the world's premier medical device companies, Stryker operates across three major business segments: Medical and Surgical Equipment, Orthopaedics and Spine, and Neurotechnology. The company impacts more than 150 million patients annually through its innovative products and services sold in over 75 countries worldwide. With approximately 53,000 employees globally and annual sales of $22.6 billion in 2024, Stryker maintains a strong commitment to research and development, investing $1.5 billion in R&D annually. The company's diverse portfolio includes surgical instruments, orthopedic implants, neurovascular devices, endoscopic systems, and advanced digital healthcare solutions. Stryker is recognized for its Mako robotic-assisted surgery systems and has been consistently ranked as one of Fortune's World's Best Workplaces for eight consecutive years, demonstrating its commitment to corporate culture and employee development.