Marketing Specialist
Biolog
Summary
We are seeking a highly motivated Marketing Specialist to join our dynamic team. This role is ideal for a proactive individual who thrives in a fast-paced environment and is passionate about event planning and content creation. You will play a key role in coordinating event logistics, managing relationships with scientific associations, and producing engaging content to support our marketing initiatives.
Job description
Position Overview
We are seeking a highly motivated Marketing Specialist to join our dynamic team. This role is ideal for a proactive individual who thrives in a fast-paced environment and is passionate about event planning and content creation. You will play a key role in coordinating event logistics, managing relationships with scientific associations, and producing engaging content to support our marketing initiatives.
Key Responsibilities
- Event Planning & Execution: Coordinate logistics for regional and national events, including BioConnects, Lunch & Learns, and industry trade shows. Support on-site execution, including booth setup, registration tracking, and material management.
- Content Creation: Draft and edit compelling content for social media channels, newsletters, and promotional materials to enhance brand visibility.
- KOL & Association Engagement: Establish and maintain relationships with Key Opinion Leaders (KOLs), academic institutions, and relevant scientific associations to build brand credibility.
- Cross-Functional Collaboration: Partner with technical, sales, and operations teams to support product launches, campaigns, and outreach strategies.
- Marketing Operations: Assist with administrative marketing tasks, budget tracking, and lead management to support overall business objectives.
Minimum Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Exceptional written and verbal communication skills in English, with the ability to convey complex information clearly.
- Highly organized, detail-oriented, and capable of managing multiple projects under tight deadlines.
- Strong team player with the ability to work both independently and collaboratively.
- Must be based in or able to commute to Houston, TX.
Preferred Qualifications
- Background in Life Sciences (Biology, Biochemistry, Biophysics, or related fields).
- Demonstrated experience in event planning or trade show logistics.
- Portfolio or examples of previous content creation (social media, blog posts, or marketing collateral).
- Experience with CRM and marketing automation platforms (e.g., HubSpot, ZoomInfo, or similar).
- Familiarity with graphic design tools (e.g., Canva or Adobe Creative Suite).
- Familiarity with digital marketing and CRM platforms (HubSpot, SalesForce, etc.)
Requirements
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Exceptional written and verbal communication skills in English.
- Highly organized, detail-oriented, and capable of managing multiple projects under tight deadlines.
- Strong team player with the ability to work both independently and collaboratively.
- Must be based in or able to commute to Houston, TX.
- Background in Life Sciences (Biology, Biochemistry, Biophysics, or related fields).
- Demonstrated experience in event planning or trade show logistics.
- Portfolio or examples of previous content creation (social media, blog posts, or marketing collateral).
- Experience with CRM and marketing automation platforms (e.g., HubSpot, ZoomInfo, or similar).
- Familiarity with graphic design tools (e.g., Canva or Adobe Creative Suite).
- Familiarity with digital marketing and CRM platforms (HubSpot, SalesForce, etc.)
Benefits
- Collaborative team environment
- Professional development opportunities
- Growth opportunities
Company overview
Biolog, Inc. is a privately held biotechnology company founded in 1984 and headquartered in Hayward, California. The company specializes in microbial phenotypic characterization and polyphasic identification technologies, providing comprehensive solutions for cellular analysis across research, bioprocess, sustainable agriculture, and diagnostic markets. Biolog's patented technology platform simplifies cell identification and characterization through innovative instrumentation, test panels, and critical software. Their product portfolio includes the Odin system for automated phenotyping, ID Station for microbial identification, anaerobic chambers for oxygen-free work environments, and a wide range of Phenotype MicroArrays for metabolic profiling of microbial and mammalian cells. The company also operates Biolog Lab Services, offering ISO-certified microbial testing, foodborne pathogen detection, and polyphasic identification services from their Newark, Delaware facility. With over 6,600 publications citing their technology and nearly 40 years of experience, Biolog serves customers worldwide through direct sales in the US, Germany, and Austria, complemented by global distribution channels. The company has received significant funding from investors including BroadOak Capital and Research Corporation Technologies, supporting its continued innovation in functional cellular insights.