Marketing Specialist
Mavran Medical
Summary
The Marketing Specialist will be responsible for planning and executing marketing initiatives that support Mavran Medical's growth among independent physician practices. This full-time remote role includes developing and implementing marketing strategies, creating targeted campaigns for key specialties, and managing digital channels such as email, social media, and website content.
Job description
Role Description
The Marketing Specialist will be responsible for planning and executing marketing initiatives that support Mavran Medical's growth among independent physician practices. This full-time remote role includes developing and implementing marketing strategies, creating targeted campaigns for key specialties, and managing digital channels such as email, social media, and website content.
The Marketing Specialist will conduct market research to understand practice needs, track competitor activity, and identify new opportunities.
Day-to-Day Responsibilities
- Collaborate with sales and account management teams
- Support customer communications
- Optimize campaigns based on performance data
- Ensure consistent brand messaging across all touchpoints
Requirements
- Strong written and verbal communication skills
- Ability to tailor messaging to healthcare professionals
- Experience with market research and data analysis
- Ability to translate insights into actionable marketing plans and campaigns
- Background in sales support or collaboration with sales teams
- Understanding of lead generation and conversion processes
- Marketing strategy development and execution
- Campaign planning
- Digital marketing
- Basic content creation
- Customer service skills focused on building long-term client relationships
- Bachelor's degree in marketing, business, communications, or related field, or equivalent practical experience
- Proficiency with common marketing tools and platforms (CRM systems, email marketing tools, analytics dashboards)
- Ability to work independently in a remote environment
- Ability to manage multiple projects and meet deadlines
Company overview
Mavran Medical is a healthcare products and technology company that provides medical products, technology solutions, and practical operational support specifically for independent physician practices. The company's mission centers on helping independent practices remain autonomous and competitive amid increasing consolidation and operational pressure in the U.S. healthcare market. Through its Mavran Access practice and operations portal, the company offers a curated portfolio of medical devices and services alongside secure, scalable, and AI-driven healthcare and enterprise technology products. Mavran Medical positions itself as a partner that combines clinical supply expertise with modern digital infrastructure, enabling small and mid-sized clinics to streamline operations, adopt innovative medical technologies, and deliver high-quality patient-centered care. The company operates through a network of independent sales representatives and emphasizes practical, hands-on support tailored to the unique needs of physician-owned practices, helping them navigate both clinical and business challenges while preserving their independence.