Marketing Specialist
Trajan Scientific and Medical
Summary
We are seeking a creative, customer-focused Marketing Specialist to plan and deliver integrated marketing campaigns that support strategic priorities and business growth. In this role, you will turn customer and market insights into compelling value propositions, messaging, and campaign assets; partner with internal teams and creative specialists; and use performance data to continuously improve marketing activities.
Job description
What You Will Do
- Plan and execute customer-focused marketing campaigns across relevant channels.
- Contribute to marketing and broader strategic planning.
- Engage with customers and internal teams to capture the Voice of the Customer and understand customer pain points.
- Translate customer and market insights into marketing opportunities, value propositions, messaging, and campaigns.
- Work closely with customer-facing staff to identify opportunities.
- Collaborate with designers and creative partners to develop engaging campaign assets and customer communications.
- Bring creative ideas and fresh thinking to marketing initiatives.
- Monitor campaign performance and use insights to improve future activities.
- Build knowledge of our customers, chromatography products, applications and market.
- Assist with event planning and execution.
What You Will Bring
Education: Bachelor’s degree in Marketing or a related field required. Master’s degree in Marketing preferred.
Qualifications: At least two years of experience in a marketing role.
Skills and Abilities
- Strong communication, organizational, and stakeholder management skills.
- Strategic, customer-centric mindset.
- Creativity and confidence to share ideas and contribute to discussions.
- Positive, collaborative, and proactive approach.
- Willingness to learn technical products and understand customer applications.
- Experience using CRM platforms for campaign management.
- Basic Adobe Creative Suite skills, including the ability to make minor artwork and design adjustments when required.
Preferred Experience
- Sales, business development, or other customer-facing experience.
- Experience in scientific, analytical, laboratory, life sciences, or chromatography markets is beneficial but not essential.
Requirements
- Bachelor’s degree in Marketing or a related field required.
- At least two years of experience in a marketing role.
- Strong communication, organizational, and stakeholder management skills.
- Strategic, customer-centric mindset.
- Creativity and confidence to share ideas and contribute to discussions.
- Positive, collaborative, and proactive approach.
- Willingness to learn technical products and understand customer applications.
- Experience using CRM platforms for campaign management.
- Basic Adobe Creative Suite skills, including the ability to make minor artwork and design adjustments when required.
Company overview
Trajan Scientific and Medical is a global analytical science and device company founded in 2011 by Stephen and Angela Tomisich, headquartered in Ringwood, Victoria, Australia. The company develops and manufactures analytical and life sciences products, devices, and consumables used to analyze biological, food, water, and environmental samples. Its portfolio spans analytical syringes, separation science, sample preparation, precision fluidic systems, microsampling devices (including the hemaPEN and Mitra VAMS technologies), and pathology products. Trajan serves a broad range of customers, including large OEMs, pharmaceutical, food, and CRO laboratories, as well as scientific distributors. With over 600 employees worldwide and seven dedicated precision manufacturing facilities across Australia, Europe, Malaysia, and the US, Trajan operates globally with a vision to drive decentralized, personalized, data-based healthcare. The company has grown through strategic acquisitions, including SGE Analytical Science, LEAP Technologies, Neoteryx, and Axel Semrau, and is listed on the ASX following its 2021 IPO.