PCP/Endo Business Specialist - Frederick, MD
Boehringer Ingelheim
Summary
The PCP/Endo Business Specialist is responsible for developing and implementing a plan for maximizing net sales of BIPI and co-promoted diabetes products that aligns with direction from BIPI commercial leadership and with BIPI guidelines, policies, and directives. The PCP/Endo Business Specialist will conduct their business with key targeted healthcare providers and community hospitals, and may have additional responsibilities in teaching hospitals, federal and military hospitals, managed health care facilities, group purchasing organizations, integrated delivery networks, etc.
Job description
Duties & Responsibilities
- Utilizes product knowledge and demonstrated selling skills in order to influence targeted health care professionals to support the use of BIPI promoted diabetes products.
- Executes brand strategies to ensure that company sales and marketing messages are delivered appropriately to customers.
- Establishes and maintains effective communication/cooperation/coordination with co-promotion partners and BIPI employees.
- Completes pre-call plans to meet key stakeholder needs.
- Builds discussion around customer needs and opportunities.
- Fosters customer network development and communication.
- Has accurate and timely follow-up discussions with customers.
- Fosters ongoing trust with customer as relationship develops.
- Uses appropriate BIPI Sales Training techniques to facilitate the customer decision making process.
- Coordinates the engagement of healthcare providers through a range of personal and non-personal channels, according to customer preferences.
- Identifies top plans for customers.
- Engages customers in comprehensive discussions on the payer environment, co-pays, and formulary access.
- Works with Managed Care Area Managers to generate and sustain support for products on MCO formularies.
- Develops and influences an extended team to pull-through MCO decisions.
- Delivers on "continuation of care" model, including discharge protocol, treatment algorithms, disease management, etc.
- Analyzes qualitative and quantitative territory information to optimize territory business plan and customer calls.
- Monitors local market conditions for changes that impact business.
- Develops plans to optimize allocation of key resources, including samples, co-pay cards, funds for speaker programs, and funds for in-office meals.
- Adjusts implementation plans on a regular basis (speaker mgmt., advocate development, etc.).
- Leverages opportunities that meet both territory and brand tactics.
- Utilizes supporting analysis tools to plan activity, report and monitor resource utilization, and maintain account and customer records.
- Completes all administrative responsibilities as directed by management.
- Successfully completes all Sales Training requirements.
- Identifies thought leaders, innovators and advocates to support BIPI products.
- Works with trained speakers for diabetes topics and products.
- Provides feedback and follow-up to speakers and attendees.
- Initiates contacts and network-building among advocates and customer groups.
- Develops plans to develop speakers and thought leaders.
- Manages programs and budgets to stay within standards.
- Works effectively with all customer-facing roles (i.e. Account teams, Medical teams, etc.) in a given geography to meet customer needs and deliver net sales objectives.
- Demonstrates strong collaboration and communication as customers evolve and ownership of accounts transition from traditional to account based.
- Performs all Company business in accordance with all regulations (e.g., EEO, FDA, DEA, OSHA, PDMA, EPA, PhRMA, etc.) and Company policy and procedures.
- Demonstrates high ethical and professional standards with all business contacts in order to maintain BIPI's excellent reputation within the medical and pharmaceutical community.
PCP/Endo Business Specialist Requirements
- Bachelor's degree from an accredited institution is preferred.
- A minimum of two (2) years successful sales and/or marketing experience in pharmaceutical/healthcare industry, pharmacy, B2B, customer engagement services or equivalent.
- Experience in diabetes therapeutic area preferred.
- History of successful performance.
- Meets expectations for the key competencies required for this role.
- Proficiency in Excel, Word, Outlook, and database applications.
- Ability to travel (may include overnight travel).
- Should reside in territory geography or be willing to relocate; exceptions to be granted by senior sales leadership.
- Valid Driver's License and an acceptable driving record.
- Authorization and ability to drive a Company leased vehicle or authorized rental vehicle.
Executive PCP/Endo Business Specialist Requirements
- Bachelor's degree from an accredited institution preferred.
- A minimum of five (5) years successful sales and/or marketing experience in pharmaceutical/healthcare industry, pharmacy, B2B, customer engagement services or equivalent.
- Experience in diabetes therapeutic area preferred.
- History of successful performance.
- Meets expectations for the key competencies required for this role.
- Proficiency in Excel, Word, Outlook, and database applications.
- Ability to travel (may include overnight travel).
- Should reside in territory geography or be willing to relocate; exceptions to be granted by senior sales leadership.
- Valid Driver's License and an acceptable driving record.
- Authorization and ability to drive a Company leased vehicle or authorized rental vehicle.
Requirements
- Bachelor's degree from an accredited institution is preferred
- A minimum of two (2) years successful sales and/or marketing experience in pharmaceutical/healthcare industry, pharmacy, B2B, customer engagement services or equivalent
- Experience in diabetes therapeutic area preferred
- History of successful performance
- Meets expectations for the key competencies required for this role
- Proficiency in Excel, Word, Outlook, and database applications
- Ability to travel (may include overnight travel)
- Should reside in territory geography or be willing to relocate
- Valid Driver's License and an acceptable driving record
- Authorization and ability to drive a Company leased vehicle or authorized rental vehicle
Benefits
- Competitive compensation
- Health insurance
- Work-life balance
- Mobility
- Networking
Company overview
Boehringer Ingelheim is a leading global research-driven biopharmaceutical company founded in 1885 and headquartered in Ingelheim am Rhein, Germany. As one of the world's top 20 pharmaceutical companies and the largest privately-owned pharmaceutical firm, it operates across three main business areas: Human Pharma, Animal Health, and Biopharmaceutical Contract Manufacturing. The company focuses on developing innovative therapies for diseases with high unmet medical needs, including cardiometabolic diseases, oncology, respiratory diseases, immunology, central nervous system disorders, and retinal health. With over 54,500 employees across 78 countries, Boehringer Ingelheim generated approximately €26.8 billion in revenue in 2024. The company maintains a strong research and development network with facilities in Germany, the United States, Austria, Japan, and Switzerland, investing significantly in advancing treatments for both human and animal health. Notable products include Jardiance (empagliflozin) for diabetes, Ofev (nintedanib) for pulmonary fibrosis, Spiriva (tiotropium) for respiratory conditions, and Pradaxa (dabigatran) for anticoagulation therapy.