Product Marketing Summer Associate - Upper Extremity
Arthrex
Summary
The Upper Extremity Product Management team in Naples, Florida is responsible for all upstream and downstream development for all upper extremity specific products across the Arthrex portfolio. This is an exciting opportunity for the high energy individual that would like to explore an opportunity in the orthopedics industry. Students will use their excellent communications, business and/or science background to experience the medical device business at its highest level. During the Summer Associate program, candidates will interact with all key departments that impact product development. The ideal candidate will possess an internal sense of urgency, passion and detail that is necessary when interacting with our primary customer, the orthopedic surgeon. This position will run from May 2027 – August 2027. The ideal candidate will have the availability to work 40 hours per week at our Naples, FL facility.
Job description
Main Objective
To support the Upper Extremity Product Marketing Management team in the development of marketing materials for various products including a Rotator Cuff.
Essential Duties and Responsibilities
Research/Analysis
- Conduct market research on existing and future product lines through secondary research sources.
- Conduct surveys, analyze findings, identify trends and format data for the product management team.
- Utilize Hospital Supply Index Database to gather competitor sales data and provide analysis on those competitive findings and trends and opportunities in the marketplace.
- Create and deliver PowerPoint presentations for internal teams to synthesize information, draw conclusions and describe recommendations for market development activities.
- Ability to verbally communicate and interact with engineering, product management, medical education, surgeon consultants and surgeon customers.
- Present a capstone project relating to one specific area of research or project management to senior product management team members.
- Field travel when necessary (less than 5%).
Marketing
- Work at the direction of Product Management/Product Marketing with Marketing Communications to produce and post marketing collateral and develop social media plans.
- Ability to build PowerPoint presentations communicating data gathered during research.
- Help develop product demonstration models and training materials utilized for national industry meetings, and onsite surgeon and sales rep trainings.
- Conduct focus groups with sales representatives help define product needs.
- Support labs utilizing cadaveric specimens in the evaluation and testing of surgical implants and instruments.
Requirements
- A Bachelor's Degree required.
- Enrolled in a Master's program required, preferably in Business or Biomedical Engineering.
- Recent graduates must be within six months of their graduation date to qualify.
- Experience in Medical Device Sales or Orthopedics highly preferred.
- An interest in brand management and gaining experience with surgical devices is critical to advancement in this program.
- Intermediate to expert computer skills required.
- PowerPoint applications proficiency a plus.
- High proficiency with Microsoft Outlook; PowerPoint; Word and Excel.
Benefits
- Medical Insurance
- Employee Assistance Program
- Free Onsite Medical Clinics
- Free Onsite Lunch
- Volunteer PTO
- Wellness Center Access
Company overview
Arthrex is a global leader in orthopedic medical device innovation and minimally invasive surgical technology. Founded in 1981 and headquartered in Naples, Florida, the company has pioneered the field of arthroscopy and maintains a strong focus on advancing orthopedic surgical procedures worldwide. With the corporate mission of "Helping Surgeons Treat Their Patients Better," Arthrex develops over 1,000 innovative products and surgical procedures annually, specializing in arthroscopy, sports medicine, total joint arthroplasty, and orthobiologics. As a privately held company with a family business culture, Arthrex operates globally with regional offices in Munich, Mexico City, and Singapore, serving healthcare professionals across more than 31 locations. The company is renowned for its comprehensive medical education programs, state-of-the-art manufacturing facilities, and commitment to delivering uncompromising quality in orthopedic care. Arthrex continues to experience significant growth while maintaining its dedication to scientific research, product development, and supporting surgeons in improving patient outcomes through minimally invasive techniques.