Regional Channel Marketing & Commercial Enablement Manager

Position Summary

The Regional Channel Marketing & Commercial Enablement Manager for the Biosciences Division of Thermo Fisher Scientific is a member of the North America Market Development team. This role is responsible for implementing the go-to-market strategy and commercial enablement plans for the division's instruments and consumables portfolio through internal and external distribution partners.

The successful candidate will support the development and execution of go-to-market content, digital marketing channels, sales training, and sales enablement tools and programs. They will work closely with other members of the North America Market Development team to help coordinate the execution of focused marketing initiatives and translate value propositions and customer needs into insights and actions for commercial sales organizations and their customers.

This individual contributor will serve as a project leader and will need strong communication, presentation, coordination, and collaboration skills to work across teams, businesses, and departments and support multiple functions within the division.

This is an on-site position in our Pittsburgh, PA office.

What will you do?

• Serve as the primary point of contact for and manager of the Biosciences Division's commercial distributor enablement program. Coordinate with marketing and product management teams to develop and curate the commercial content strategy for North American channel partners.
• Support the coordination and execution of digital marketing levers based on the North America Regional go-to-market strategy and focus product areas for our distribution partners
• Support strategic channel and distribution partners by building and maintaining strong relationships with their functional stakeholders and commercial teams.
• Build an understanding of product portfolios across the cell biology, molecular biology, protein detection, and cell analysis business units. Translate product value propositions and life science customer needs into insights and actions for commercial sales organizations and their customers.
• Create and deliver training for commercial teams to build awareness of products, workflows, key operational resources, and campaigns. Align sessions with the commercial engagement strategy and the division's initiatives.
• Adapt channel and other marketing content to better meet the needs of academic, biotech, pharmaceutical, and other customer segments.
• Coordinate with the Corporate Events team to support channel partner sales meetings and events.
• Track, analyze, and measure digital marketing metrics & voice-of-sales feedback from commercial teams to improve the content and delivery of resources, training and sales enablement initiatives.
• Develop communications to build internal awareness of new products, promotions, and collaboration resources.
• Proactively identify, create, and share best practices across business units for working with relevant channel partners, platforms, and programs.

Required Qualifications

• Bachelor's degree in a relevant life science field, such as biology, cell biology, or molecular biology.
• 5+ years of experience in product marketing, channel marketing, technical sales, technical service, product management, or a closely related position.
• Experience working with distribution channel partners and/or commercial sales teams, including familiarity with sales training and related practices.
• Strong analytical skills, including experience presenting insights from marketing, sales, or related metrics.
• Strong project management skills.
• Strong communication and presentation skills.
• High motivation and a results-oriented approach.
• Strong attention to detail and organizational skills.
• Strong proficiency in PowerPoint and presentation development.

Preferred Qualifications

• Master's degree in a relevant life science field or business.
• Experience in a sales role or working with commercial teams.
• Experience designing and creating marketing content and collateral.