Regional Sales and Account Manager - Northern CA

Advantage Surgical and Wound Care heals wounds and treats surgical conditions in the post-acute environment through conservative, evidence-based care. We limit unnecessary and expensive treatments, emergency room visits, and hospitalizations. We achieve optimal outcomes by coordination, collaboration, and education with patients, their caregivers, and other healthcare professionals.

Our skilled medical providers perform rounds in Skilled Nursing Facilities. The Regional Manager will be responsible for territory growth, sales expansion, customer satisfaction, and account retention in their assigned territory. They will play a key role in driving revenue through upselling services, identifying new business opportunities, and maintaining strong client relationships. This position reports to the Senior Director of Business Development and works closely with the Regional Sales Manager to ensure strategic business growth.

Responsibilities

Sales & Revenue Growth

• Drive organic growth and upsell additional services (podiatry, dental, G-tube, etc.) within existing accounts.
• Conduct quarterly business reviews to identify service expansion opportunities and improve service utilization.
• Identify underutilized accounts and implement strategies to increase patient encounters.
• Leverage facility relationships to generate new leads and business opportunities for the sales team.
• Communicate growth potential, competitive insights, and sales trends to the Regional Sales Manager and Business Development team.
• Maintain detailed records in Salesforce to track sales opportunities and personnel changes.

Account Management & Retention

• Develop and manage strong relationships with key facility leaders, PCPs, and Medical Directors.
• Ensure high levels of customer satisfaction by addressing concerns, providing education, and maximizing efficiencies.
• Conduct quarterly facility visits and provider rounds to ensure smooth operations and service delivery.
• Implement account retention strategies, identifying and resolving potential churn risks proactively.
• Collaborate with facility teams to optimize provider efficiency (e.g., ensuring residents are prepared for rounds, consent forms signed, etc.).

Sales & Marketing Support

• Work closely with the Regional Sales Manager to align territory growth strategies.
• Identify and communicate growth opportunities to sales teams based on facility needs and market trends.
• Assist in new account rollouts, ensuring a seamless onboarding process for both providers and facilities.
• Provide training and re-education to facility staff on services offered, especially in cases of staff turnover.

Operational & Provider Management

• Assign providers to new accounts and manage provider transitions efficiently.
• Facilitate credentialing and EMR access for providers in all assigned facilities.
• Coordinate account education plans and ensure facility staff understands all available services.
• Initiate and manage Provider Placement needs in Salesforce.

Qualifications

• Sales-driven mindset with experience in territory growth and business development.
• Strong customer service and relationship-building skills.
• Experience in healthcare sales, long-term care, or post-acute settings preferred.
• Ability to analyze service utilization trends and identify revenue-generating opportunities.
• Excellent communication, interpersonal, and organizational skills.
• Proficiency in Salesforce or similar CRM tools.
• Ability to travel up to 75% overnight within the assigned territory.