Sales Director
D1 Training - Southlake
Summary
D1 Training is hiring a Sales Director to nurture advertising leads for our Allen and Southlake locations. Own the follow-through from first inquiry to attended appointment, build trust with prospective athletes and families, and help them take the next step.
Job description
Speed matters. During covered working hours, respond to new leads within one minute as the goal, with five minutes as the maximum. Consistent follow-up and appointments that actually happen are the core of this role.
What you will do
- Respond rapidly to inbound leads and guide each prospect toward the right appointment at Allen or Southlake.
- Make 150 outbound calls per working day and schedule 10 appointments daily across both locations.
- Nurture leads through disciplined phone, text, and email follow-up, respecting consent, communication preferences, and opt-outs.
- Confirm appointments, answer questions, send appropriate reminders, and recover no-shows with timely rescheduling.
- Record every contact attempt, conversation, next step, booking, and attendance outcome in the CRM.
- Give each location team a clear handoff so prospects arrive expected, informed, and ready for a great experience.
- Review response times, contact rates, appointment attendance, and lead-to-show conversion with the owner; improve follow-up based on results.
How success is measured
Conversion from lead to attended appointment is the highest priority. Daily targets are 150 outbound calls and 10 scheduled appointments, supported by fast response times, accurate CRM records, and strong follow-through. Bookings alone do not define success—attendance does.
What you bring
- Clear, confident phone communication and the ability to listen, build trust, and ask for the appointment.
- Consistent follow-through in a high-volume lead pipeline.
- Comfort using a CRM and accountability for measurable daily activity and attendance results.
- A welcoming, professional approach to athletes and families and enthusiasm for helping people begin training.
Requirements
- Clear, confident phone communication and the ability to listen, build trust, and ask for the appointment.
- Consistent follow-through in a high-volume lead pipeline.
- Comfort using a CRM and accountability for measurable daily activity and attendance results.
- A welcoming, professional approach to athletes and families and enthusiasm for helping people begin training.
Company overview
D1 Training - Southlake is an athletic-based training facility located in Southlake, Texas, that specializes in delivering results-driven fitness programs for athletes of all ages and skill levels. As part of the national D1 Training franchise network, this facility operates on the philosophy of "Join a team, not a gym," creating a community-focused environment that goes beyond traditional fitness centers. The company offers comprehensive training programs derived from Division 1 strength and conditioning methodologies, backed by sports science and developed by a National Training Panel that creates new workouts every eight weeks to ensure continuous progress and goal achievement. The facility provides diverse training options including personal training (D1 on 1), small group training (D1 Overtime), everyday accountability coaching (D1toU), team training, and specialized group programs categorized by age groups: Rookie (ages 7-11), Devo (ages 12-14), Prep (ages 15-18), Adult Bootcamp, and Adult Strength. D1 Training has established credibility through training over 100 NFL draft picks and more than 3,000 college athletes, with endorsements from professional athletes like Chris Paul, Von Miller, and Peyton Manning. The Southlake location operates as a privately held franchise with 2-10 employees, focusing on speed, strength, agility, injury prevention, and overall athletic development for both youth and adult populations.