Senior Director Business Analytics & Insights, Forecasting

Forecasting and Portfolio Planning

• Own the forecasting strategy, methodologies, and governance for in-line products, early-stage assets, and potential business development products.
• Oversee patient-based and demand-based forecasts supporting annual budgets, long-range plans, lifecycle planning, launch preparation, and investment decisions.
• Ensure forecasts incorporate epidemiology, diagnosis and treatment patterns, patient flow, market access, pricing, competitive activity, and anticipated clinical differentiation.
• Develop scenarios and sensitivity analyses that clearly communicate key assumptions, risks, opportunities, and uncertainty.
• Partner with Finance and commercial leaders to align forecasts with business planning and explain performance versus expectations.
• Establish consistent forecasting standards while tailoring approaches to each asset's stage, available evidence, and decision requirements.

Primary and Secondary Research

• Lead the primary and secondary research strategy across marketed products, pipeline assets, and business development opportunities.
• Prioritize research investments to address critical business questions and evidence gaps.
• Oversee qualitative and quantitative research with healthcare professionals, patients, caregivers, payers, and other relevant stakeholders.
• Ensure research informs market understanding, unmet needs, target product profiles, positioning, adoption assumptions, and commercialization strategy.
• Translate findings into clear recommendations and incorporate insights into forecasts and portfolio decisions.
• Maintain high standards for research quality, vendor performance, and adherence to company policies and applicable research requirements.

Competitive Intelligence

• Lead competitive intelligence across priority therapeutic areas, marketed products, and pipeline programs.
• Oversee monitoring and assessment of competitor clinical programs, regulatory milestones, launches, lifecycle strategies, and business development activity.
• Assess the commercial implications of emerging data, treatment approaches, and changes in standards of care.
• Deliver timely intelligence briefings, competitive landscape assessments, and scenario planning to leadership and cross-functional teams.
• Ensure competitive insights are reflected in forecasts, asset strategies, and investment recommendations.

Business Development and New Product Planning

• Lead forecasting and insights support for licensing, acquisition, co-development, and other strategic opportunities.
• Partner with Business Development and Finance to assess commercial potential and provide market assumptions supporting valuation and due diligence.
• Collaborate with New Product Planning on acquired assets and products in development to evaluate market attractiveness, unmet needs, differentiation, and commercial viability.
• Inform target product profiles, indication prioritization, lifecycle opportunities, and evidence-generation priorities through research and competitive assessment.
• Challenge assumptions constructively and articulate the evidence, uncertainties, and commercial risks underlying opportunity assessments.
• Support the transition of acquired or licensed assets into portfolio planning, establishing forecasting baselines and research priorities.

Leadership and Organizational Impact

• Build, lead, and develop a high-performing team across forecasting, market research, and competitive intelligence.
• Serve as a strategic advisor to senior leadership, presenting integrated insights and recommendations that support clear decisions.
• Manage functional budgets, external agencies, data providers, and consulting partners.
• Establish scalable processes that improve analytical rigor, collaboration, and timely delivery.
• Foster a culture of curiosity, accountability, objective analysis, and constructive challenge.