Senior Director, Pipeline Strategy & HEOR
Baylor Genetics
Summary
Required
Job description
Key Responsibilities
- Lead enterprise evidence strategy for pipeline and commercial products.
- Develop strategic go to market plans which include market horizon scope, competitive analysis, strategic coding and reimbursement opportunity and planning.
- Lead HEOR, RWE, clinical utility, budget impact and cost-effectiveness studies.
- Guide evidence generation supporting payer coverage, reimbursement and technology assessment submissions.
- Partner with Product, Market Access, Clinical Affairs and Medical Affairs to align pipeline strategy and commercialization readiness.
- Lead publication planning, value dossiers, abstracts, posters and manuscripts.
- Represent Baylor Genetics with payers, KOLs, academic collaborators and industry organizations.
- Lead teams of HEOR scientists, analysts and genetic counselors.
Key Success Metrics
- Completion of annual evidence-generation objectives.
- Positive payer coverage and technology assessment outcomes.
- Publication and scientific dissemination targets achieved.
- Pipeline assets supported with market access evidence strategies.
- Employee engagement, retention and talent development goals achieved.
- Contribution to revenue growth through payer adoption and coverage expansion.
Qualifications
Required
- Advanced degree (PhD, PharmD, ScD, MPH, MS or equivalent).
- 7+ years of leading payer launch planning, health economics and research teams.
- 12+ years of progressive HEOR, outcomes research or evidence generation experience.
- Demonstrated experience with RWE, cost-effectiveness and comparative effectiveness studies.
- Strong publication record and payer evidence submission experience.
- Proven people leadership experience managing multidisciplinary teams.
- Ability to travel up to 40% domestically.
Preferred
- Experience in precision medicine, genomics, oncology, women's health and rare disease diagnostics.
- Experience with WGS, WES and technology assessments.
- Existing academic, payer and KOL relationships.
- Success in supporting guideline development in collaboration with Medical Affairs, Clinical Affairs and KOL Strategic Teams.
Competencies
- Strategic Leadership
- Executive Presence
- Talent Development
- Organizational Development
- Cross-Functional Influence
- Data-Driven Decision Making
- Accountability & Execution Excellence
Requirements
- Advanced degree (PhD, PharmD, ScD, MPH, MS or equivalent)
- 7+ years of leading payer launch planning, health economics and research teams
- 12+ years of progressive HEOR, outcomes research or evidence generation experience
- Demonstrated experience with RWE, cost-effectiveness and comparative effectiveness studies
- Strong publication record and payer evidence submission experience
- Proven people leadership experience managing multidisciplinary teams
- Ability to travel up to 40% domestically
- Experience in precision medicine, genomics, oncology, women's health and rare disease diagnostics
- Experience with WGS, WES and technology assessments
- Existing academic, payer and KOL relationships
- Success in supporting guideline development in collaboration with Medical Affairs, Clinical Affairs and KOL Strategic Teams
Company overview
Baylor Genetics is a leading diagnostic genomics company that pioneered the history of genetic testing and now serves as a premier precision diagnostics partner. Founded in 1978 and headquartered in Houston's Texas Medical Center, the company offers a comprehensive spectrum of clinically relevant genetic testing services including Whole Genome Sequencing, Whole Exome Sequencing, and targeted panels. Baylor Genetics combines advanced genomic technologies with genetic counseling support to help clinicians shorten diagnostic journeys for patients with rare diseases and complex genetic conditions. Their testing menu spans family planning, pregnancy, pediatrics, oncology, and specialized diagnostic areas, serving clients across all 50 U.S. states and 16 countries internationally. The company's mission focuses on providing rapid, comprehensive precision diagnostics to guide medical management and ensure no patient with a genetic disorder is left behind. Baylor Genetics operates as a clinical laboratory that translates complex genomic insights into actionable clinical information, supporting healthcare providers in making informed decisions for patient care across various medical specialties.