Senior Group Manager, Global Downstream Marketing - Digital Health
Medtronic
Summary
The Acute Care and Monitoring (ACM) operating unit is advancing its product delivery, innovation, and commercialization approach to strengthen product leadership across its portfolio. The Digital Health portfolio spans remote monitoring, wearables, connectivity, services, and HealthCast Home, supporting care across hospital, post-acute, and home settings.
Job description
This role is based in Lafayette, Colorado, and requires a minimum of four days per week onsite to support collaboration with product marketing and business leadership. Travel is approximately 30-40%.
The Senior Group Manager, Global Downstream Marketing, Digital Health will lead a team of product marketers and program managers responsible for the global commercial strategy for ACM's Digital Health portfolio. This leader will shape positioning, launches, market expansion, pricing and packaging, competitive strategy, and portfolio growth in partnership with global, regional, sales, clinical, and cross-functional teams.
Primary Responsibilities
- Lead global product marketing strategy and execution across remote monitoring, wearables, connectivity, services, and HealthCast Home.
- Develop portfolio positioning, branding, messaging, and go-to-market strategies across hospital, post-acute, and home care settings.
- Lead product launches, geographic expansions, portfolio optimization, and phase-in/phase-out strategies.
- Shape commercial models, pricing, packaging, contracting, and subscription strategies for software and services.
- Drive portfolio growth through competitive strategy, customer targeting, key account initiatives, and integrated business planning.
- Partner with regional marketing, sales, finance, clinical, medical affairs, and product teams to achieve revenue, market share, and adoption goals.
- Build relationships with key opinion leaders, clinicians, and health system IT and executive stakeholders.
- Lead, coach, develop, and manage a team of product marketers and program managers.
- Partner with other ACM product marketing teams to integrate Digital Health solutions into broader portfolio marketing efforts, campaigns, and customer engagements.
- Global travel approximately 30-40%.
Required Qualifications
- Bachelor's degree with 7+ years of relevant experience and 5+ years of people, program, or project management experience OR advanced degree with 5+ years of relevant experience and 5+ years of people, program, or project management experience.
- Experience leading commercial or marketing initiatives within a matrixed organization.
- Experience partnering with sales and cross-functional teams to achieve commercial objectives.
Preferred Qualifications
- MBA or advanced degree in healthcare, medical, or business disciplines.
- Experience in digital health, remote patient monitoring, wearables, connected devices, healthcare software, or subscription-based services.
- Direct people management experience leading a commercial or marketing function.
- Experience engaging executive-level stakeholders, clinicians, key opinion leaders, and health system IT or operational leaders.
- Global marketing experience, including product launches, portfolio strategy, pricing, packaging, or market expansion.
Requirements
- Bachelor's degree with 7+ years of relevant experience and 5+ years of people, program, or project management experience OR advanced degree with 5+ years of relevant experience and 5+ years of people, program, or project management experience
- Experience leading commercial or marketing initiatives within a matrixed organization
- Experience partnering with sales and cross-functional teams to achieve commercial objectives
- For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required
Benefits
- Health, Dental & Vision Insurance
- Health Savings Account
- Healthcare Flexible Spending Account
- Life Insurance
- Long-term Disability Leave
- Dependent Daycare Spending Account
- Tuition Assistance
- 401(k) Matching
- Short-term Disability
- Paid Time Off
- Paid Holidays
- Employee Stock Purchase Plan
- Employee Assistance Program
- Incentive Plans
Company overview
Medtronic is a global healthcare technology leader and one of the world's largest medical device companies, founded in 1949 in Minneapolis, Minnesota. The company operates in over 150 countries and employs more than 90,000 people worldwide. Medtronic's mission is to alleviate pain, restore health, and extend life through innovative medical technologies. The company develops and manufactures devices and therapies to treat more than 70 health conditions, including cardiac devices, cranial and spine robotics, insulin pumps, surgical tools, patient monitoring systems, and more. With a rich history that began with the invention of the battery-powered pacemaker, Medtronic has grown into a diversified healthcare technology company with four main business units: Minimally Invasive Therapies Group, Diabetes Group, Restorative Therapies Group, and Cardiac and Vascular Group. The company's therapies help approximately 72 million people annually and represent a significant force in advancing medical technology to address some of humanity's most challenging health problems.