Senior Manager, Content Operations and Delivery- All Therapies

Responsibilities

• Content strategy & briefing — Convert brand marketing strategy & campaigns into clear, actionable content plans and tactical briefs; build and challenge briefs to ensure they reflect strategic intent before work begins.
• Campaign coordination & delivery — Coordinate production readiness for assigned growth brands, owning tactics end-to-end from brief through creative development, MLR, and deployment.
• Agency partnership — Work hands-on with creative and production agency partners (e.g., Hibbert, Tag, Accenture) to manage execution, resourcing, and quality of deliverables.
• MLR & quality ownership — Serve as the content/production point of contact in MLR reviews, flagging risk early and ensuring alignment to brand voice, message hierarchy, and regulatory requirements.
• Content reuse & governance — Champion derivative content and modular thinking; apply taxonomy, metadata, and DAM standards to support reuse, reporting, and personalization.
• Pipeline & risk visibility — Maintain accurate Book of Work and pipeline data; proactively surface risks, blockers, and resourcing gaps, escalating to the Associate Director as needed.
• Financial management — Direct and manage production budgets for assigned brands, ensuring resources are allocated in line with strategic priorities; track deliverables against timelines and budget, and monitor utilization in real time to proactively flag risks, efficiencies, and optimization opportunities.
• Forecasting & planning — Lead financial forecasting for assigned brands, including accurate year-end projections that support annual brand planning cycles, and provide regular budget status reporting.
• Vendor financial oversight — Oversee agency and vendor contract adherence, cost-effectiveness, and invoicing to ensure spend aligns with approved scope and budget.
• Cross-functional partnership — Partner with Brand and Omnichannel Strategy (OCS) teams to align on campaign priorities, channel sequencing, and execution details.
• Scope discipline — Maintain focus on commercial, branded/unbranded execution tied to brand strategy or campaign; escalate non-commercial or undefined work rather than absorbing it.
• Operating model fluency — Build and apply working knowledge of the all content operating model and BMS strategic frameworks (UBP/Titanium, Platinum, Omnichannel Blueprints) to strengthen briefs and content decisions.

Qualifications

• Bachelor's degree or experience required
• Minimum 4 years of experience in omnichannel/digital marketing campaign coordination, content strategy, or production, ideally within pharmaceutical or another regulated industry.
• Demonstrated ability to translate brand marketing strategy into executable content plans and campaign briefs.
• Experience partnering with creative agencies, production agencies, IT & technical teams, managing day-to-day vendor execution and quality.
• Demonstrated experience managing production budgets, including financial forecasting, year-end projections, and invoice and vendor spend oversight.
• Familiarity with MLR (Medical, Legal, Regulatory) review processes and the ability to identify risk early.
• Working knowledge of content taxonomy, DAM/library systems, and modular, reusable content practices.
• Experience with Workfront, Veeva Vault, Veeva PromoMats, Salesforce, Jira, or similar platforms.
• Proficient in Artificial Intelligence tools and applications that support content and workflow acceleration.
• Familiarity with Agile principles and methodologies.
• Strong organizational skills; able to manage a portfolio of roughly 20–25+ tactics per month, with flexibility during launch-readiness periods.
• Comfortable operating with a strong solution-oriented mindset in ambiguity, while maintaining scope discipline and escalating appropriately.