Senior Manager, Downstream Marketing - Enabling Technologies (Hybrid)
Stryker
Summary
As a Sr. Manager, Downstream Marketing, you will develop and direct marketing programs for our Neurosurgical portfolio. You will compile and evaluate research on the market's product requirements and identify enhancements to current features and functionality. Establishes marketing strategies, including product direction, advertising, packaging, pricing, expense budgets, profit plans, and future product development, to manage a product or product category's life cycle.
Job description
What you will do:
- Lead the team responsible for the product or portfolio strategy
- Be responsible for the marketing plan: its creation and execution
- Challenge the team to employ appropriate segmentation, targeting, and positioning methods
- Identify opportunities to modify pricing strategy based on market conditions and product lifecycle
- Understand P&L
- Develop key relationships with industry/market thought leaders, organizations, and institutions, in collaboration with other marketing leaders
- Establish metrics to determine if marketing objectives have been effective in driving customer engagement
- Identify and implement breakthrough solutions across cross-functional teams, demonstrating business influence
- Lead a team of professionals: develop employees, which includes hiring, communicating company policies, coaching, developing and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures
- Responsible and accountable for actions promoting an environment that fosters personal growth and development
What you need (Required):
- Bachelor's degree required
- 10+ years of work experience required
Preferred Qualifications (Strongly desired):
- MBA preferred
- 7+ years of medical device or marketing/sales experience preferred
- 4+ years of people management experience preferred
- Excellent presentation and interpersonal communication skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
Requirements
- Bachelor's degree required
- 10+ years of work experience required
- MBA preferred
- 7+ years of medical device or marketing/sales experience preferred
- 4+ years of people management experience preferred
- Excellent presentation and interpersonal communication skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
Company overview
Stryker is a global leader in medical technology, founded in 1941 by Dr. Homer Stryker and headquartered in Kalamazoo, Michigan. As one of the world's premier medical device companies, Stryker operates across three major business segments: Medical and Surgical Equipment, Orthopaedics and Spine, and Neurotechnology. The company impacts more than 150 million patients annually through its innovative products and services sold in over 75 countries worldwide. With approximately 53,000 employees globally and annual sales of $22.6 billion in 2024, Stryker maintains a strong commitment to research and development, investing $1.5 billion in R&D annually. The company's diverse portfolio includes surgical instruments, orthopedic implants, neurovascular devices, endoscopic systems, and advanced digital healthcare solutions. Stryker is recognized for its Mako robotic-assisted surgery systems and has been consistently ranked as one of Fortune's World's Best Workplaces for eight consecutive years, demonstrating its commitment to corporate culture and employee development.