Senior Therapeutic Area Specialist, Cardiovascular Community - Phoenix S, AZ
Bristol Myers Squibb
Summary
The TAS is a critical role in our unique customer model to execute the BMS aspiration to be the BioPharma that delivers the most impactful engagement with Health Care Providers (HCPs), driving adoption of new and existing medicines for appropriate patients. The primary role of the TAS is to drive demand for BMS medicines within their portfolio for the appropriate patients. The TAS engages HCPs with a differentiated Customer Experience (Cx) through deeper scientific dialogue consistent with label, leveraging new ways of working and CE^3. The role builds and maintains strong professional credibility with regional thought leaders (RTLs) and community-based physicians/HCPs in private practice, medical group practices, office staff, and other stakeholders in the patient care continuum. The TAS role is field-based.
Job description
Position Summary
The TAS is a critical role in our unique customer model to execute the BMS aspiration to be the BioPharma that delivers the most impactful engagement with Health Care Providers (HCPs), driving adoption of new and existing medicines for appropriate patients. The primary role of the TAS is to drive demand for BMS medicines within their portfolio for the appropriate patients. The TAS engages HCPs with a differentiated Customer Experience (Cx) through deeper scientific dialogue consistent with label, leveraging new ways of working and CE^3. The role builds and maintains strong professional credibility with regional thought leaders (RTLs) and community-based physicians/HCPs in private practice, medical group practices, office staff, and other stakeholders in the patient care continuum. The TAS role is field-based.
Key Responsibilities
Portfolio Promotion
- Promotes approved indications of BMS products within a defined territory or region to meet or exceed assigned sales targets in a compliant manner.
- Creates demand for BMS medicines by articulating in a balanced manner the clinical and scientific rationale for use of products in appropriate patients.
- Engages with and continuously maintains/grows a high level of scientific expertise in all assigned products and therapeutic areas.
- Prepares and successfully implements comprehensive territory and account plans.
- Proactively uses available tools such as SOPHIA to derive insights and to dynamically inform call plans.
- Provides feedback on experience using these tools to leadership to enable continuous improvement.
Fair & Balanced Scientific Dialogue
- Demonstrates scientific expertise and passion in using approved scientific resources and publications to present information to HCPs and ensures medical accuracy.
- Conducts in-office presentations (e.g., lunch and learns) and discusses product-related scientific information with HCPs that is consistent with label.
- Organizes external speaker programs, selecting speakers from list approved by Speakers Bureau and facilitating scheduling and logistics.
- Maintains a high level of working expertise on emerging data for approved indications.
- Engages real-time medical support through Medical on Call to reactively answer unsolicited questions and complex technical inquiries.
Cross-functional Collaboration
- Proactively collaborates with other field teams to ensure the best Customer Experience (Cx) for HCPs.
- Gathers and shares relevant insights and information internally with the appropriate stakeholders to enable BMS to better serve its customers.
- Complies with all laws, regulations, and policies that govern the conduct of BMS.
Required Qualifications & Experience
- Advanced scientific degree and/or preferred 5+ years of pharmaceutical or biotechnology experience as healthcare sales / MSL / HCP / nurse.
- Ability to communicate scientific or clinical data accurately and convincingly to help physicians best serve their patients.
- Demonstrated experience building and maintaining strong credibility with key customers, office staff, and others in the customer influence network via a customer-centric mindset and desire to create positive and differentiated Customer Experience (Cx).
- Experience in cardiovascular preferred.
- Demonstrated strong capability in account management skill sets, superior selling competencies, and proven sales performance track record of meeting or exceeding goals.
- Demonstrated ability to work effectively cross-functionally with a positive team mindset and can-do attitude.
- Strong selling and promotional skills proven through a track record of performance.
Key Competencies Desired
- Customer/commercial mindset: demonstrated ability to drive business results; experience identifying, engaging, and cultivating credibility with customers across the patient care journey; account management skills and problem-solving mentality; understands the patient journey and can customize engagement and deliver tailored messages; demonstrated resourcefulness and ability to connect with customers.
- Patient centricity: understands the patient journey and experience; has a patient-focused mindset.
- Scientific agility: excellent communication and presentation skills to articulate scientific and clinical data in an easy-to-understand manner; strong learning mindset and passion for science; prioritizes staying current with the latest data.
- Analytical capability: ability to analyze data such as prescribing patterns, market trends, and HCP preferences; ability to segment HCPs based on preferences and other relevant factors; ability to use CE^3 to generate insights and do dynamic call planning.
- Digital agility: understanding, adapting, and effectively using technology in various aspects of healthcare business and interacting with HCPs; utilizing digital communication channels such as emails, instant messaging apps, and video conferencing; competency using CE^3 and other software or CRM tools to collect, enter, and manage quality data; ability to use the Medical on Call technology effectively.
- Teamwork/Enterprise mindset: strong business acumen to understand and analyze business and market drivers and develop, execute, and adjust business plans; strong sense of learning agility; track record of balancing individual drive and collaborative attitude; high level of integrity and good judgment.
Driver Requirements
As this position requires the operation of a Company-provided vehicle, offers of employment are contingent upon the candidate meeting the requirements of "Qualified Driver," as determined by the Company in its sole discretion, including but not limited to: 1) at least 21 years of age; 2) a driver's license in good standing issued by your state of residence; and 3) a driving risk level deemed acceptable by the Company.
Requirements
- Advanced scientific degree and/or preferred 5+ years of pharmaceutical or biotechnology experience as healthcare sales / MSL / HCP / nurse
- Ability to communicate scientific or clinical data accurately and convincingly to help physicians best serve their patients
- Demonstrated experience building and maintaining strong credibility with key customers, office staff, and others in the customer influence network
- Experience in cardiovascular preferred
- Demonstrated strong capability in account management skill sets, superior selling competencies, and proven sales performance track record of meeting or exceeding goals
- Demonstrated ability to work effectively cross-functionally with a positive team mindset and can-do attitude
- Strong selling and promotional skills proven through a track record of performance
- At least 21 years of age
- Driver's license in good standing issued by state of residence
- Driving risk level deemed acceptable by the Company
Benefits
- Wellbeing Support
- Retirement Benefits
- Financial Protection Benefits
- Medical, Dental & Vision Insurance
- Life & Disability Insurance
- Flexible Time Off (FTO)
- 11 Paid Company Holidays
- Paid Sick Leave
- Paid Volunteer Days
- Summer Hours Flexibility
- Leaves of Absence
- Annual Global Shutdown
Company overview
Bristol Myers Squibb is a global biopharmaceutical company dedicated to discovering, developing, and delivering innovative medicines that help patients prevail over serious diseases. Founded in 1887 and headquartered in Princeton, New Jersey, the company operates with a unique BioPharma strategy that combines the reach and resources of a major pharmaceutical company with the entrepreneurial spirit and agility of a biotech firm. BMS focuses on transformative therapies in key therapeutic areas including oncology, hematology, immunology, cardiovascular disease, and fibrosis. The company has built a sustainable pipeline of potential therapies and leverages translational medicine and data analytics to deliver the right medicine to the right patient at the right time. With over 10,000 employees worldwide, Bristol Myers Squibb maintains a strong commitment to scientific excellence, patient-centric innovation, and global health equity through its foundation. The company's portfolio includes groundbreaking treatments such as Opdivo (nivolumab) for cancer, Eliquis (apixaban) for cardiovascular conditions, and Orencia (abatacept) for autoimmune diseases, among others.