Summary

The Senior Manager, IT Application Management, Digital will be responsible for driving and supporting digital transformation initiatives within the company. This role involves leading the design, development, and implementation of digital and marketing technology (MarTech) solutions that enhance business processes, improve customer engagement, and drive operational efficiency. The ideal candidate will possess strong leadership skills, a deep understanding of digital technologies, and a proven track record in the pharmaceutical industry. This position will interface with externally facing functions such as Brand Marketing, Medical Communications, and Patient Affairs.

Job description

Role Summary

The Senior Manager, IT Application Management, Digital will be responsible for driving and supporting digital transformation initiatives within the company. This role involves leading the design, development, and implementation of digital and marketing technology (MarTech) solutions that enhance business processes, improve customer engagement, and drive operational efficiency. The ideal candidate will possess strong leadership skills, a deep understanding of digital technologies, and a proven track record in the pharmaceutical industry. This position will interface with externally facing functions such as Brand Marketing, Medical Communications, and Patient Affairs.

Primary Responsibilities

Manage Servier’s portfolio of web and omnichannel assets and capabilities
Oversee the implementation and management of MarTech platforms, such as CRM systems, marketing automation tools, and analytics platforms, to optimize marketing campaigns and customer/patient engagement strategies
Collaborate with functional leads and creative agencies on new initiatives
Conduct regular reviews of existing sites for SEO and SEM effectiveness
Translate business requirements into functional specifications and actionable plans
Engage with and manage relationships with technical and vendor teams to delivery quality solutions
Ensure all digital and MarTech initiatives comply with industry regulations, including data privacy and security standards
Stay current with emerging digital and MarTech trends and technologies, evaluating their potential application within the company and pharmaceutical industry

Education and Required Skills

Proven experience (6+ years) working in a technical, digital role, preferably within the pharmaceutical or life sciences industry and/or agency experience supporting such industries
Bachelors degree preferred but not required
Excellent verbal and written communication skills, with the ability to effectively communicate technical concepts to non-technical stakeholders
Experience with Salesforce.com Platform, with MarketingCloud or ExperienceCloud a plus
Proficient with HTML, JavaScript, and CSS
Familiar with SEO and SEM best practices
Experience with personal and non-personal email campaign execution
Familiarity with Veeva CRM and Veeva Vault a plus

Travel and Location

Located in Boston area, reporting to Seaport office 3+ days per week
Limited travel required

Requirements

Proven experience (6+ years) working in a technical, digital role, preferably within the pharmaceutical or life sciences industry and/or agency experience supporting such industries
Bachelors degree preferred but not required
Excellent verbal and written communication skills, with the ability to effectively communicate technical concepts to non-technical stakeholders
Experience with Salesforce.com Platform, with MarketingCloud or ExperienceCloud a plus
Proficient with HTML, JavaScript, and CSS
Familiar with SEO and SEM best practices
Experience with personal and non-personal email campaign execution
Familiarity with Veeva CRM and Veeva Vault a plus

Benefits

Medical, Dental & Vision
Flexible time off
401(k)
Life insurance
Disability insurance
Recognition programs

Company overview

Servier, officially known as Laboratoires Servier, is a leading international pharmaceutical company founded in 1954 and headquartered in Suresnes, France. As the second largest French pharmaceutical group and the leading independent French pharmaceutical company, Servier operates in close to 140 countries worldwide, with 82% of its sales generated outside France. The company specializes in three main therapeutic areas: oncology, cardiometabolism & venous diseases, and neurology, with a particular focus on becoming a significant player in oncology, especially for rare cancers. Servier is governed by a unique non-profit foundation model that preserves its independence and allows for long-term strategic vision. The company invests approximately 20% of its brand-name medicine revenue into research and development annually, employing over 22,000 people globally, including 3,000 dedicated to R&D. With revenue of €5.9 billion in 2023/2024, Servier maintains 13 production sites and 6 research centers worldwide, producing 95.8% of active ingredients for its brand-name medicines in France. The company has established itself as a world leader in cardiology and hypertension treatments while expanding its oncology portfolio through strategic acquisitions and partnerships.