Sr. Sales Executive - Large Group- Remote in FL
Sentara Health
Summary
AvMed, a division of Sentara Health in the Florida Market, is looking to hire a Large Group Sales Executive / Commercial Health Insurance in the Tampa, Orlando & North Florida area. Territory: Tampa, Orlando, Central Florida & North Florida (Jacksonville). AvMed is seeking an experienced and results-driven Large Group Sales Executive to lead growth within Florida's commercial employer market. This is an exceptional opportunity for a top-performing health insurance sales professional who thrives on developing broker relationships, closing complex opportunities, and helping employers deliver high-quality healthcare solutions to their employees.
Job description
Key Responsibilities
Drive New Business Growth
- Develop and execute a territory growth strategy focused on employer groups with 51+ eligible employees.
- Cultivate relationships with brokers, consultants, and employer decisionmakers to drive profitable new business.
- Manage the entire sales cycle from prospecting and qualification through proposal, negotiation, implementation, and close.
- Identify and pursue opportunities through broker partners, direct prospecting, networking, and community engagement.
- Consistently meet or exceed membership, revenue, and sales growth goals.
Build Elite Broker Relationships
- Serve as a trusted advisor to brokers, consultants, and strategic partners.
- Conduct regular broker visits and agency meetings throughout the territory.
- Educate broker partners on products, funding arrangements, network offerings, wellness programs, and value-added services.
- Develop and execute joint business plans with key agencies and consulting firms.
- Maintain strong visibility and influence within the Florida broker community.
Lead Complex Sales Opportunities
- Manage RFPs, ITNs, and finalist presentations from start to finish.
- Collaborate with underwriting, implementation, client management, and operations teams to develop competitive solutions.
- Present solutions to executives, HR leaders, CFOs, benefit committees, and other key stakeholders.
- Negotiate plan offerings and pricing strategies within established guidelines.
- Ensure a seamless transition from sale to implementation.
Be a Market Leader
- Represent AvMed at industry events, professional associations, chambers of commerce, and community functions.
- Monitor healthcare industry trends, regulatory changes, funding innovations, and competitive market activity.
- Identify opportunities to expand broker relationships and increase market share.
- Provide leadership with marketplace intelligence and competitive insights.
What Makes You Successful
You are a relationship-focused sales professional who combines strong health insurance expertise with exceptional business development skills. You understand: Fully Insured Plans, Level-Funded Solutions, Self-Funded Programs, Employer Benefits Strategies, Broker & Consultant Distribution Channels, RFP and Procurement Processes, Healthcare Industry Trends & Competitive Positioning. You know how to influence decisionmakers, solve business challenges, and position innovative healthcare solutions that deliver value to employers and employees alike.
Requirements
- Bachelor's degree and 7 years related experience (required) or HS grad and 11 years related experience.
- Minimum 7 years of healthcare sales experience required.
- Commercial employer group sales experience required.
- Demonstrated success selling through brokers and consultants.
- Experience managing RFPs, ITNs, finalist presentations, negotiations, and implementations.
- Strong understanding of the Florida health insurance marketplace and competitive landscape.
- Must obtain a L-HIL or L-LIFEHI within 90 days of hire.
- Must obtain a Florida 2-40 Health Insurance License within 90 days of hire or the broader 2-15 Health & Life License.
- Valid Florida Driver's License required.
- Established relationships with broker agencies and consulting firms highly preferred.
Benefits
- Medical, Dental & Vision
- Adoption, Fertility & Surrogacy Reimbursement
- Paid Time Off and Sick Leave
- Paid Parental & Family Caregiver Leave
- Emergency Backup Care
- Long-Term & Short-Term Disability
- Critical Illness plans
- Life Insurance
- 401k/403B with Employer Match
- Tuition Assistance
- Student Debt Pay Down
- Pet Insurance
- Legal Resources Plan
- Annual discretionary bonus
Company overview
Sentara Health is a leading not-for-profit integrated healthcare delivery system serving Virginia, northeastern North Carolina, and Florida. Founded in 1888 and headquartered in Hampton Roads, Virginia, Sentara operates 12 acute care hospitals across its service area, with 10 hospitals holding prestigious Magnet® recognition for nursing excellence. The organization employs approximately 34,000 healthcare professionals and serves over 1 million health plan members through its Sentara Health Plans division. As one of the top 20 largest not-for-profit integrated health systems in the United States, Sentara is nationally recognized for clinical quality, safety, and innovation. The system has received numerous accolades including Health Quality Innovator of the Year (2024), Forbes' "America's Best-In-State Employer" (2024), and inclusion in IBM Watson Health's "Top 15 Health Systems." Sentara's comprehensive services span hospital care, outpatient facilities, home health, hospice services, and specialized programs like the Nightingale air ambulance service, which has completed over 20,000 missions since 1982.