Strategic Account Manager, Retail

Key Responsibilities

• Develop and execute strategic growth plans across Healthcare, Education, Nonprofit, Government, and Business market segments.
• Build a qualified pipeline of opportunities through prospecting, networking, referrals, conferences, events, and industry engagement.
• Identify new partnership opportunities that increase awareness, referrals, and revenue for SpinLife.
• Meet or exceed revenue, account acquisition, retention, and pipeline development goals.
• Develop territory and account plans to prioritize high-value opportunities.
• Establish relationships with hospitals, rehabilitation facilities, health systems, outpatient therapy providers, physician groups, senior living communities, and care coordinators.
• Position SpinLife as a trusted mobility and accessibility resource for patients transitioning to home environments.
• Identify opportunities to support discharge planning, fall prevention, aging-in-place initiatives, and caregiver solutions.
• Develop referral partnerships that drive recurring revenue and customer acquisition.
• Build partnerships with K-12 school districts, special education programs, colleges, universities, and adaptive recreation organizations.
• Identify opportunities for adaptive mobility, accessibility, and independence solutions for students and educational professionals.
• Collaborate with educators, therapists, and administrators to understand needs and develop tailored solutions.
• Expand awareness of SpinKids and adaptive product offerings within education channels.
• Develop and maintain executive-level relationships with key decision makers and influencers.
• Conduct business reviews with strategic partners to identify opportunities for growth and improved customer outcomes.
• Act as the primary point of contact for large accounts while ensuring a seamless customer experience.
• Collaborate with internal sales, service, marketing, merchandising, and operations teams to support account growth.
• Monitor market trends, competitive activity, reimbursement changes, and industry developments.
• Provide leadership with insights on emerging partnership opportunities, customer needs, and market dynamics.
• Recommend new programs, products, and initiatives that support B2B growth strategies.
• Assist with trade shows, conferences, industry events, and community engagement efforts.
• Maintain accurate CRM records, opportunity pipelines, forecasts, and activity reporting.
• Track performance against sales, partnership, and revenue goals.
• Provide monthly business reviews highlighting wins, challenges, opportunities, and recommended actions.

Required Qualifications, Skills, and Experience

• Bachelor's degree in business, Healthcare Administration, Marketing, Education, or related field, or equivalent experience.
• Minimum of three (3) to five (5) years of business development, strategic sales, account management, partnership development, or consultative selling experience.
• Demonstrated success developing new business opportunities and expanding strategic partnerships.
• Strong presentation, negotiation, communication, and relationship-building skills.
• Ability to influence decision makers at multiple organizational levels.
• Experience using CRM platforms, sales pipeline management tools, and account planning systems to manage opportunities, forecasts, and business development activities.
• Experience building target account lists and executing account-based sales strategies.
• Ability to travel (approx. 20%) as required for customer meetings, trade shows, and industry events.

Preferred Competencies and Qualifications

• Experience within Durable Medical Equipment (DME), healthcare, rehabilitation, mobility, accessibility, adaptive products, or related industries.
• Established relationships within healthcare systems, educational organizations, government agencies, or nonprofit networks.
• Experience navigating complex sales cycles involving multiple stakeholders.
• Knowledge of funding sources, procurement processes, grants, reimbursement, or public purchasing environments.
• Experience working with referral-based sales models and partnership ecosystems.
• Demonstrated experience leveraging Salesforce, ZoomInfo, Definitive Healthcare, LinkedIn Sales Navigator, or similar platforms to identify prospects, map organizations, develop pipelines, and drive strategic account growth.