Territory Manager, SUD (PA, South Central)
Charlie Health
Summary
Charlie Health is one of the fastest-growing startups in the healthcare industry, working tirelessly to connect people everywhere to life-saving mental health and substance use treatment. As a Territory Manager, SUD, you will join a founding go-to-market team responsible for scaling Charlie Health's Substance Use Disorder (SUD) program nationally. SUD represents our next major growth vertical, and this team is charged with building the playbook.
Job description
About the Role
Charlie Health is one of the fastest-growing startups in the healthcare industry, working tirelessly to connect people everywhere to life-saving mental health and substance use treatment. As a Territory Manager, SUD, you will join a founding go-to-market team responsible for scaling Charlie Health's Substance Use Disorder (SUD) program nationally. SUD represents our next major growth vertical, and this team is charged with building the playbook.
You will play a direct role in shaping how we engage referral partners in key SUD settings such as detox centers, residential treatment centers, rehabilitation facilities, and other SUD-focused organizations. You will educate these partners about Charlie Health's comprehensive SUD treatment and mental health programs, ensuring they understand how our services can support individuals on the path to recovery.
This role is best suited for someone who thrives in high-accountability environments and wants to help build something meaningful from the ground up.
Responsibilities
- Develop and execute a territory-level go-to-market strategy focused on growing our SUD program
- Build deep, trust-based relationships with higher and lower level of care SUD referral partners
- Conduct in-field outreach 4-5 days per week, meeting with referral partners to educate them about Charlie Health's SUD programs and services
- Identify barriers to treatment and collaborate with referral sources to improve access to care for individuals in need
- Collect and synthesize partner feedback to refine messaging, positioning, and execution
- Collaborate with leadership and cross-functional teams to continuously improve the SUD growth motion
- Partner with internal teams to create tailored engagement strategies that resonate with SUD care providers and support long-term collaboration
- Represent Charlie Health in both community settings as well as industry events, conferences, and educational sessions to promote awareness of our SUD program
- Gather and synthesize feedback from partners and stakeholders to refine marketing, operational, and product strategies
- Work cross-functionally with marketing, clinical, operations, and analytics teams to achieve growth goals within the SUD channel
Requirements
- Must be based in South Central, PA
- Willingness to travel extensively around South Central, PA
- 4+ years of proven sales or business development experience
- Experience in healthcare or behavioral health outreach preferred
- Familiarity with the SUD treatment ecosystem and community ties preferred
- Demonstrated ability to build relationships, educate stakeholders, and foster collaboration
- Exceptional interpersonal, communication, and organizational skills
- Strong project management skills, with a knack for managing details in a dynamic environment
- Experience with Microsoft Office, Teams, and Salesforce is a plus
Benefits
- Competitive benefits
- Uncapped performance-based bonus
Company overview
Charlie Health is a leading virtual behavioral healthcare provider founded in 2020 and headquartered in Bozeman, Montana. The company specializes in delivering high-acuity, evidence-based mental health treatment through its innovative virtual intensive outpatient programs (IOPs) for children, teens, and adults aged 8-64. Charlie Health addresses serious mental health conditions, substance use disorders, and eating disorders by providing personalized treatment plans that combine individual therapy, family therapy, curated peer groups, psychiatry, and medication management. The company's name honors a friend of one of the co-founders who passed away, symbolizing their commitment to providing life-saving behavioral healthcare. With a focus on measurement-based care and clinical outcomes, Charlie Health offers 9-12 hours of weekly treatment through flexible scheduling that accommodates patients' daily lives. The company has expanded to serve 39 states across the United States and partners with major insurance providers including Aetna, Cigna, BlueCross BlueShield, Medicaid, and TRICARE. Charlie Health's comprehensive approach includes 24/7 crisis support, clinical concierge services, care coaching, and long-term alumni programming to ensure sustained recovery and support beyond treatment completion.